Dymocks announce promise to booklovers

MEDIA RELEASE                                                                                                                                                                                 25 FEBRUARY, 2011

FOR THE LOVE OF BOOKS

Dymocks announce promise to booklovers

Dymocks is inviting booklovers from across New Zealand to bring in their old Borders or Whitcoulls rewards card into stores nationwide during March to receive 1,000 points when they join the Dymocks Booklover’s Rewards program.

Existing members of the Dymocks Booklover’s Rewards program will also receive double points for every purchase made this weekend (26-27 February, 2011).

“Dymocks is proud to be one of New Zealand’s specialist booksellers, providing booklovers with great books and service for 17 years.  This offer is to reassure New Zealanders that the Dymocks group is strong and remains committed to providing books to people who enjoy reading them and rewarding our loyal customers,” says Don Grover, Dymocks Chief Executive Officer.

The Dymocks Booklover’s Rewards program is free to join and comes with a range of unique benefits for members, instant prizes, automatic entry into competitions, VIP shopping nights, invitations to author events and exclusive offers.

“New Zealanders can continue to purchase gift cards from us with confidence and be reassured that our loyalty program will continue on as it always has. Our promise is to keep bringing our customers the best titles at competitive prices,” continued Mr. Grover.

The Booklovers Rewards 1,000 points offer is available at all Dymocks bookstores nationwide until 31 March 2011. 

For more information, please see in-store or www.dymocks.co.nz. 

ENDS

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