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New premium VAIO range offers something for everyone

Work or Play: New premium VAIO range offers something for everyone


Sony New Zealand introduces five new VAIO models including its first 3D notebook

Auckland – 14 March, 2011 – Sony New Zealand today announced a new VAIO range, including the VAIO C series, a vivid, eye-catching design utilising light emitting plastic1, and S series, providing up to 12 hours of battery life (with extended battery).

VAIO C Series – PC meets personal style

The new VAIO C Series is the ultimate PC for those who want to be noticed. Available in a range of vibrant colours and made from unique materials, the stylish new 14" and 15.5” VAIO C Series is designed to brighten up the everyday PC experience, while still providing powerful computing performance.
The first notebook of its kind, the VAIO C Series features ‘light emitting’ plastic1 which absorbs ambient ultra-violet light through its flat surfaces and creates a dramatic, glow effect along edges of the translucent PC lid and other surfaces. For users who like to customise their technology, a colourful array of Bluetooth wireless mice and keyboard skins are available to mix and match with the VAIO C Series.


Key product features include:
• Unique light emitting plastic1
• Built-in HD web camera powered by “Exmor”
• Backlit keyboard and ambient light sensor
• AMD Radeon™ 1GB Hybrid Graphics card which delivers visibly smart performance and high picture quality
• Intel® Core™ i5 processor / 320GB HDD / 4GB RAM which provides computing power and ample storage capacity

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The use of the light emitting material is on orange, green, and pink models.

VAIO S Series – Performance, portability and style
The 13.3” VAIO S Series is ideal for business professionals looking for ultra mobile and powerful computing on the road. Slim and stylish, the 1.72kg notebook is travel-friendly and features a smart battery concept that provides users with up to 12 hours of battery life on one charge (with extended battery).

Similar to a book, even with the extended battery in place, the VAIO S Series features a “full flat” design, enhancing its portability and robustness. Intuitive new technology enables power to be drawn from the external battery first, and once drained the VAIO intuitively reverts back to the internal battery. Notebook users can also conveniently detach and charge the external battery independently, without having to first shut down their notebook.

Key product features include:
• Up to six hour battery life and up to 12 hours with extended battery
• Dynamic Hybrid Graphic System for balanced stamina and performance
• Enjoy bright colour, contrast and clarity with a 13.3” VAIO HD LED backlit LCD display
• Fast Boot and quick web access for increased productivity


VAIO Y Series – Ultra portable notebook
Weighing in at only 1.46kg and sporting a compact and slim 11.6” chassis, the VAIO Y Series portable notebook is ideal for frequent travellers.

With the new AMD APU (Accelerated Processing Unit) technology on board, the notebook provides enough power for everyday computing and gaming, multitasking, content editing and online High Definition content streaming. The AMD APU also benefits from having lower power consumption enabling the VAIO Y Series to reach up to four hours battery life.

The Y Series also allows others to easily see and enjoy content through the use of the convenient HDMI output which makes work presentations and image sharing possible.

Key product features:
• AMD Dual-Core APU E-350(1.60 GHz)
• Great portability with 11.6” form factor
• HDMI output
• Isolated recessed keyboard for comfortable typing

VAIO L Series – Ultimate all-in-one PC
Featuring a second generation Intel Quad Core i7 processor for unsurpassed performance, a Blu-ray Burner for high definition flexibility, and a 24” Full HD Touch-screen with LED backlight and Touch Frame controls, the new 24” VAIO L Series sets a new standard for all-in-one PCs.

Superior computing performance aside, the VAIO L Series also makes an elegant focal point for your home multimedia collection. Ideal for any living space, the PC’s slim, space-saving design features a glossy black finish, with the tilt-adjustable ‘floating’ display resting on a sleek V-shape stand. The PC’s super-size display brings movies, photos, music and games to life with superb clarity and contrast.
Key product features:
• Large multi-touch screen with innovative touch frame
• HD web camera powered by "Exmor"
• Blu-ray Disc and S-Force Front Surround 3D to complete the entertainment experience
• Use as Full HD monitor to enjoy PlayStation®3 and other connected devices, even when the PC is switched off through HDMI in
• One-touch access to the Internet with WEB access button


VAIO F Series – 3D entertainment notebook
Sony’s first 3D notebook, the new VAIO F Series, is designed for consumers looking for the ultimate in mobile entertainment and functionality. Featuring state of the art technologies and an elegant design, the 3D notebook delivers a superior viewing experience.

The VAIO F Series Full HD 3D display is based on the frame sequential method with 3D Active Shutter glasses - the same as those used with BRAVIA LCD 3D TVs - delivering a bright and crisp 3D picture. The notebook has a built-in 3D transmitter and comes with a pair of 3D Active Shutter glasses.

The notebook features a 3D button, which allows users to convert 2D images, videos and games into amazing 3D experiences. 3D images and video, captured with Sony’s new range of Cyber-shot™ digital cameras or Handycam camcorders, can also be uploaded and viewed on the VAIO F Series.

In addition to superior 3D viewing, the notebook packs a powerful Quad Core Intel® Core™ i7 processor and the latest high-performance NVIDIA® GeForce graphics with DX11, which meets 2D and 3D multimedia entertainment needs with ease, supporting smooth, fluid Full HD video playback and gaming.
Key product features:
• 16.0” Full HD LED Backlit LCD display
• Convert 2D movies, photos and games to 3D
• Realistic surround sound with S-Force Front Surround 3D and Inbox bass-reflex speakers
• One pair of 3D Active Shutter glasses included

ends

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