New Zealand design named Grand Design Eco Hero

Friday 6 May 2011

New Zealand company, the formary™ are the brains behind one of only ten products hand picked by Kevin McCloud for the 2011 Grand Designs Live Green Heroes.

Kevin McCloud, well-known presenter of Grand Designs, has documented hundreds of buildings over the past two decades. This has given Kevin an enormously wide knowledge of materials, the latest technologies and new sustainable practices. This year he has personally chosen ten products or inventions that he feels deserve wider recognition.

WoJo™, a revolutionary new sustainable high performance upholstery fabric was the brainchild of Bernadette Casey, Director of Wellington based company, the formary™. The fabric was developed for Starbucks using a unique up-cycling process, which saw Starbucks used coffee sacks combined with New Zealand Laneve™ wool to create an upholstery fabric capable of meeting Starbucks’ strict performance requirements.

the formary™ worked collaboratively with UK weavers Camira and wool suppliers, Wools of New Zealand to develop the product on behalf of Starbucks.

the formary™ specialise in creating unique ways of converting post-industrial waste into valuable, marketable products. “We are so delighted that WoJo™ has been recognised by Kevin McCloud as one the best eco-innovations on the market. We are only just beginning to explore what is possible in the reuse of waste” says Bernadette Casey director the formary. “When businesses are willing to innovate and make a sustained commitment to their environmental mission they can make a real difference,” she says.

http://www.granddesignslive.com/kevins-green-heroes/?sp=2

ENDS

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