Perishables Logistics Union Delivers “Chill” To EPS

Chilltainers Hellmann Ltd media release (May 13, 2011)

Perishables Logistics Union Delivers “Chill” To EPS

Chilltainers Hellmann Ltd, a newly-established joint-venture between Chilltainers Holdings Ltd and Hellmann Worldwide Logistics Ltd, is expected to deliver an unprecedented level of global logistics capability and efficiency to the New Zealand perishables industry.

The new equal-share entity is a dream unification of the expansive logistics network of Hellmann with Chilltainers’ unique thermal packaging system which will directly challenge the use of packaging grade expandable polystyrene (EPS), explains Chilltainers founder Wayne Harrison.

“Operating in 443 branches within 157 countries, Hellmann is the only freight-forwarder with its own global network committed exclusively to this unique industry sector -- the Hellmann Perishable Logistics division” he says.

“Chilltainers’ patented system, which utilises double-sided metallised laminate bonded to corrugated board to form a leak-proof carton, is already delivering major environmental and economic benefits for perishables compared to the EPS alternative.

“We are good at what we do, which is integrating packaging into production for perishable products, and Hellmann is very good at transporting these consignments in pristine condition. The knit and the fit between our organisations is perfect -- we share a mutual leadership on environmental efficiency and energy-conscious issues.

“Combining Chilltainers with Hellmann delivers the logistics coldchain expertise to get perishables from A to B in the most cost-effective, efficient and environmentally-friendly manner and ensures end-clients receive a premium price for their goods.”

Hellmann New Zealand managing director Chris McCagney sees the combination of each party’s unique capabilities delivering somewhat of a “sum greater than the parts” scenario.

“Hellmann’s primary focus is on ensuring temperature integrity and control at all points of the supply chain for New Zealand’s leading blue chip exporters, which is critical to achieve maximum shelf life and protect product quality through to the end consumer,” he says.

“We recognise our customers, as proud champions of the ‘Pure New Zealand’ image, are becoming increasingly aware of the issues surrounding CO2 emissions and carbon footprints. We therefore believe it is critical to invest in technology that can minimise the environmental impact of airfreighting their high-value products to far afield markets.

“Chilltainers’ packaging system absolutely delivers in this regard. It is not oil-based as per the EPS alternative and as it is predominantly recyclable there is minimal waste -- instead of incurring a cost to dispose of waste there is actually an opportunity to earn a payment from recyclers.

“Additionally, its competitive pricing will be minimally influenced by the ever-rising cost of oil and its streamlined design enables higher-density freight and therefore reduced airfreight and roadfreight costs when compared to EPS. It is environmentally-friendly perishable packaging of the future.”

Chilltainers has also recently appointed Aquahort Ltd owner John Seccombe as a full-time sales and marketing manager to promote the brand throughout New Zealand, Australia, South Africa, North America, South America and Europe.

The acquisition of Mr Seccombe, who will work alongside Mr Harrison, is expected to “significantly enhance” Chilltainers Hellmann’s market position, penetration and return on investment, says Mr McCagney.

“Having gained a reputation selling innovative processing solutions and technologies to fish producers around the world for over 25 years, John strongly believes the time has come for Chilltainers to replace EPS in the coldchain.

“The combined expertise of John, Wayne and Hellmann working in unison with clients, will see the Chilltainers packaging system and overall best practice implemented from the beginning of the supply chain. As well as optimising processes, this will ensure we get the right product packaged at the right temperature with the lowest bacteria count. Quality going in equals quality going out.”

A local award-winning invention, which has been progressively refined over the past two decades, the Chilltainers packaging system is currently being manufacturing in North America, with expansion soon expected in Australia, Chile, Norway and South Africa.

In New Zealand Chilltainers is manufactured under licence by the packaging division of New Zealand-owned international Rank Group company, Carter Holt Harvey, with plants in both Christchurch and Auckland to service the perishables packaging markets.

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