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Logajob – The Renovators & Tradesmens Dream


Logajob – The Renovators & Tradesmens Dream

19 September 2011

For Immediate Release

Frustration can lead to the most brilliant of ideas. Sam Morgan’s search for a heater for his cold Wellington flat one dreary winter resulted in Trademe, New Zealand’s own answer to eBay.

A similar occurrence has happened in New Plymouth, and the quick thinking of Tonya Callebaut led to the launch of Logajob. Although South African by birth, Tonya, a former stockbroker had a burst of kiwi ingenuity during her first renovation experience in New Zealand.

Juggling the demands of a young family while having to scour the Yellow Pages to look for tradesmen to quote on her own renovations became a massive undertaking in itself. Invariably tradesmen would arrive as the baby was being put to bed, or not turn up at all. Without any word of mouth referrals to rely on, every step in the renovating process was Tonya Callebaut with sons Christopher & Daniel

frustrating and time-consuming.

Tonya realised chances were that people all over the country were probably having similar issues in terms of finding tradesmen to quote. Said Tonya “I needed a way to get these tradies to quote on the jobs I desperately needed done without having to come to my door”. Logajob, an interactive online quoting system was born.

Logajob’s brilliance is in its simplicity. Homeowners simply log the type of job they need done (including photos and plans), tradesmen are notified by text alert to quote, the homeowner chooses the tradesman, and upon completion of the job, feedback is registered about the tradesman for future clients. There is no cost to the homeowner for logging a job. Furthermore, because a broking system is in place, tradesmen need to provide competitive pricing when tendering for a job.

Logajob is set up so that tradesmen don’t have to visit in order to quote, but if not enough information has been provided in terms of pictures, plans and specifications often a site visit will be required. However, tradesmen need to be mindful that timeliness in attending a site visit will be reflected in the feedback provided on the job.

Tonya was impressed with the Trademe, “how interactive it was and how people were legitimately ratings”. The feedback section of Logajob encourages transparency and aims to provide a win-win situation for all.

The number of tradesmen using Logajob is growing daily. Every type of job imaginable is covered – from building a garden shed to pest control, air-conditioning to window cleaning. According to Tonya “Logajob will take the work out of your search and the search out of your work”.


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