Dell Helps Customers Optimise Performance and Scale

Dell Helps Customers Optimise Performance, Efficiency and Scale with New Solutions Designed for Data-Intensive Workloads

• Raises the bar for data-intensive application performance with new flash-optimised storage solution that drives down the cost of flash solutions by up to 75 percent1

• Reduces data centre footprint and costs with densest storage enclosure from any major SAN vendor in its class

• Offers greater scaling and reduces unnecessary storage capacity with next generation Dell Fluid File System for data-intensive environments

• Provides flexibility with expanded analytics support for customers turning stored data into business insights

AUCKLAND, New Zealand, June 7, 2013 — At its Dell Enterprise Forum customer and partner event, Dell unveiled new storage solutions and expanded analytics capabilities designed to help businesses improve their IT performance, support data insights and reduce overall costs.

As businesses work to keep pace with massive data growth, many also are turning to IT systems optimised for performance- and data-intensive workloads like those required to analyse customer and business data for insights that help achieve their goals. In fact, analyst firm IDC projects the worldwide big data technology and services market will grow at a 31.7 percent compound annual growth rate with revenues reaching $23.8 billion by 2016. Infrastructure technology for big data deployments is expected to grow the fastest with the storage segment expected to increase at the highest rate, 53.4 percent.2

“While businesses continue to look to drive cost and complexity out of their data centres, they also are charged with finding flexible IT solutions that provide the optimal performance for the many kinds of workloads and applications they manage,” said Marius Haas, president, Dell Enterprise Solutions. “Dell is best positioned with an end-to-end data centre approach that provides open, scalable, integrated and automated solutions designed to simplify and generate the most value out of an IT investment. With today’s portfolio updates, Dell builds on our innovative storage capabilities while allowing customers to pack more storage in significantly less space and benefit from optimised performance for the most demanding environments.”

Dell Optimises Scalable Storage Platform to Balance Customer Needs for Performance Hungry Applications and Cost Effective Data Management

To help customers efficiently manage their vastly growing data while also addressing the needs of I/O-intensive workloads, substantial updates to the Dell storage portfolio support both growing scale and performance-hungry applications in one solution. With next generation Dell Compellent Storage Centre 6.4 array software, optimised for data-intensive workloads, Dell unlocks the potential of automated tiering and ties together new Compellent offerings:

• The Dell Compellent Flash Optimised Solution offers the industry’s first storage solution in its class with intelligent data placement across multiple types of flash technologies or in combination with traditional drives.3 The Flash Optimised Solution can reduce storage costs by up to 75 percent compared to other flash solutions, and supports high performance and data-intensive workloads with full enterprise-class features.1

• The Dell Compellent SC280 offers the best rack unit density of any major storage solution with up to 2.8 times more capacity than competing 2U enclosures. As Dell continues to drive innovative system efficiency, this capacity-optimised solution for hosting tiered data can store up to 336 terabytes in a 5U footprint while significantly reducing data centre space requirements.

• Dell Fluid File System (FluidFS) v3 offers customers enterprise-class file storage featuring improved performance at one-third the cost of the market leader,4 helping customers better accommodate performance-intense file workloads. Available first on the Dell Compellent FS8600 later this year, FluidFS v3 can support two petabytes in a single namespace5 and offer customers the best rack density among major vendors in its class. The new release is expected to be the industry’s first primary storage solution with policy-driven, variable block data reduction, de-duplicating and compressing redundant data when no longer needed.6

Dell Broadens Hadoop Capabilities, Enabling Customers Flexibility in Turning Data into Insights

Dell continues to hear from customers about their big data challenges, specifically a need for solutions that allow flexibility and choice while enabling key insights from their data. To address that need, Dell’s plans for expansion of its Hadoop capabilities include:

• Enabling customers to take advantage of Intel’s Distribution of Apache Hadoop (IDH). Dell currently is testing a solution based on IDH with customers, which will focus on performance and security, and offer customers choice for solutions to harness the value of big data. Dell Crowbar currently includes integration to Hadoop and will integrate with IDH when Dell launches an IDH-based solution this year.

• Support for Cloudera Search for Hadoop to enable less technical users to ask questions of big data more easily and quickly. Cloudera’s new search capabilities add powerful full-text indexing to data stored in Hadoop or Hbase. Dell Crowbar currently integrates with the Dell | Cloudera Hadoop Solution to accelerate open-source cloud development, deployment and updates.

Availability:

• The new Dell Compellent Storage Center 6.4, Flash Optimised Solution and SC280 enclosure have planned availability for Q3 2013.

• Dell Fluid File System v3 has planned availability for early Q4 2013.

Additional Information:

• Dell Enterprise Forum Online Press Kit holds solution details, images, videos and more.

• Dell Enterprise Forum on Twitter

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.co.nz

Dell Enterprise Forum
Dell Enterprise Forum is the premier technical event for the Dell data centre community. End users and channel partners will learn how to optimise Dell enterprise environments from servers to storage to cloud. Learn more at www.DellEnterpriseForum.com or follow #DellEF on Twitter

Dell, Dell Enterprise Forum and Compellent are trademarks of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.

1 Based on internal Dell TCO analysis of SSD drive usages and cost comparisons of MLC/SLC drives and spindle count performed in May 2013.

2 Source: IDC, “Worldwide Big Data Technology and Services 2012-2016 Forecast (IDC #238746),” December 2012.

3 Based on internal Dell analysis performed in May 2013, comparing Dell Compellent offerings to EMC VNX Family, HP 3PAR StoreServ, HP EVA, IBM V7000, IBM XIV, Hitachi Data Systems HUS 100 Family, and Oracle Sun ZFS Storage Family.

4Performance results based on SPECsfs2008_nfs.v3 testing comparing Dell Compellent FS8600 using 8-node, 24 SLC and 120 eMLC SSDs configurations to similar Isilon SPECsfs submissions. Actual performance will vary based on configuration, usage and manufacturing variability. Pricing results based on May 2013 internal Dell comparison.

5The Dell FS8600 with FluidFS v3 will support up to 2PB in a single namespace, which represents approximately two times increase over the 1PB namespace supported at launch of the Dell FS8600 with FluidFS v2.

6Validated May 2013 via review of Dell’s major competitors’ websites documenting their primary storage deduplication features.
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