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iSentia appoints new Group Account Director

23 July 2013

iSentia appoints new Group Account Director

Media intelligence company, iSentia, has appointed Donna Lewis as its new Wellington based Group Account Director and management team member.

Donna joins iSentia from DraftFCB in Wellington where she was Senior Account Director. At DraftFCB Donna helped manage the Wellington office and was key in establishing the agency’s client relationships especially within the public sector.

Donna has a long pedigree in the advertising industry. Prior to DraftFCB , Donna worked at Saatchi & Saatchi in Wellington and Grey Advertising in London. She will manage iSentia client accounts across New Zealand, with a particular focus on government departments.

ISentia General Manager David Schnellenberg says that he is absolutely delighted to have someone of Donna’s calibre joining iSentia. “Donna has an enviable reputation for providing outstanding servicing and strategic insight for appreciative clients.

“We have already made some significant strides in the last 12 months with the release of new, cutting edge products and services such as our Mediaportal which includes the media directory Connect, social media listening tool BuzzNumbers and our internationally recognised Insight services. Having Donna on the team will help us grow this capability and the quality of our client interactions even further.”

iSentia is Asia-Pacific’s leading media intelligence company. Through the most comprehensive media reach, the most advanced technology and our talented people, iSentia’s purpose is to discover and share valuable insights that drive smarter decisions. Visit


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