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Cecilia Robinson in Ernst & Young Entrepreneur of the Year

7 August 2013

Cecilia Robinson a finalist in Ernst & Young Entrepreneur of the Year 2013

Au Pair Link founder Cecilia Robinson has been announced as a finalist in 2013 Ernst & Young’s Entrepreneur of the Year Award.

Cecilia founded Au Pair Link in 2006 and subsequently spearheaded the launch of the hugely successful My Food Bag. She joins 18 other finalists including Rod Drury of Xero and Dr. Hartley Atkinson of AFT Pharmaceuticals.

EY Entrepreneur of the Year Award director, John Hooper, says, “Despite the diverse industries [the finalists] operate in, nearly all have achieved double-digit growth during the past four years”.

“This proves that the contribution entrepreneurs make to our nation’s economic and financial viability is acknowledged by giving them a seat at the table with policy makers.”

“I am thrilled to be selected as a finalist in this year’s awards,” Robinson says. “When we started Au Pair Link, we really had our work cut out for us. To have come this far is really a testament to the belief and dedication of the people around me.

“Both Au Pair Link and My Food Bag have been total labours of love and we are so pleased to have received such a warm welcome into Kiwi families’ homes. This is really the icing on the cake, so to speak.”

Au Pair Link has made a significant contribution to the growth of the New Zealand tourism industry, with around 1,000 au pairs arriving in New Zealand this year alone. Research shows that au pairs in New Zealand spend 92 per cent of their wages on tourism and travelling through the country.

My Food Bag provides fresh produce and creative recipes (designed by Masterchef 2010 winner, Nadia Lim ) – delivered right to the customer’s door.


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