Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Midas Stores Get Racing Experience

5 September 2013

Midas Stores Get Racing Experience

The next time you take your vehicle for a service at a Midas store, chances are the mechanic servicing it has just returned from working on a high performance V8 SuperTourer racecar.

Celebrating 25-years in New Zealand, the 26-store automotive service and repair franchise chain has linked with leading V8 SuperTourer team Tasman Motorsports Group in a unique marketing partnership for 2013.

“Our Midas store owners and mechanics not only have a passion for motoring but also for motorsport and so do many of our customers. At each race event we send along a mechanic from Midas to work with the team over the weekend,” says Midas General Manager, Henry Epskamp.

“On Monday morning they’re back in their workshop working on a customers car.”

Working alongside the regular Tasman mechanics the team gives the Midas crewmembers their own work sheet and list of jobs to carry out on the car throughout the weekend. Covering everything from removing and fitting wheels, visual and spanner checks of the car, checking for any loose wiring and hoses, fluids levels to cleaning the car as well.

Tasman Motorsports Group team principal and owner Steve Horne says the unique programme has really worked well and showcases the capabilities of the Midas store network.

“What we do here at the track isn’t much different to what they do back at the store, it’s still the same focus and attention to detail that they would put into their customers cars. The only difference is ours is faster!” says Horne.

“We show the same great confidence in the Midas team that consumers do every day with their road car service. It’s really no different.”

Shane Clyde from Midas Lower Hutt recently worked with the team at Round 4 of the V8 SuperTourers held at Taupo.

“I guess like a lot of guys, I’ve always wanted to work in a motorsport team on a race weekend. To come here to Taupo and work with the Tasman guys is really great,” says Shane.

“As Steve Horne, Tasman’s team owner pointed out, what they do here at the track isn’t a whole heap different to what we do back at the store.”

“The tools and oils are the same, and you’re still checking for the same things in order to make sure the car is reliable and safe for the customer, or in Tasman’s case – the driver.”

“Though I’m not sure we can do a 13 second tyre change back at the shop! These Tasman guys are fast.”

Tasman Motorsports Group and Midas hit the track again at Round 5 of the 2013 BNT V8 SuperTourers Championship will be held at Hampton Downs, September 28-29.

About Midas:
Midas is a worldwide automotive service and repair franchise, with workshops throughout New Zealand. That means most Midas shops are locally owned and operated. Midas franchises have been servicing the New Zealand community with expert car repairs since 1988, which will see the brand, celebrate 25 years in New Zealand this year.


© Scoop Media

Business Headlines | Sci-Tech Headlines


Grey Power: Is Disappointed To Learn Of More Bank Closures

Many older people are being left without essential services because of cost cutting and the march of modern technology. It is now expected that most banking transactions can occur via the internet or telephone. Jan Pentecost, President of the Grey Power ... More>>


Economy: Supply Chain On Brink Of Overload Says National Road Carriers

The New Zealand supply chain is on the brink of overload and it looks like the upcoming peak imports season may push it over the edge says National Road Carriers Association (NRC) CEO David Aitken. “Worldwide supply chains are in disarray,” says Mr Aitken. ... More>>

Retail: Supermarkets Announced As Government’s Second Market Study

The Government has today launched a market study to ensure New Zealanders are paying a fair price for groceries. More>>


Statistics New Zealand: Retail Sales Recover In The September 2020 Quarter

Retail sales values recorded the largest September quarter rise since the series began in 1995, Stats NZ said today. Spending on major household items, vehicles, and groceries contributed to the strong 7.4 percent ($1.8 billion) rise in total ... More>>

Kea Aerospace: New Zealand Flies Into The Stratosphere

Development has started on a solar-powered, unmanned aircraft that can fly in the stratosphere continuously for months at a time. The zero-emission aircraft will carry a suite of imagery equipment that will be game-changing for many industries, vastly ... More>>

Stats NZ: Births And Deaths: Year Ended September 2020

Births and deaths releases provide statistics on the number of births and deaths registered in New Zealand, and selected fertility and mortality rates. Key facts For the year ended September 2020: 57,753 live births and 32,670 deaths ... More>>


Forest & Bird: Kākāpō Wins Bird Of The Year 2020

The nation has voted and Aotearoa New Zealand has a new Bird of the Year. New Zealand’s moss-colored flightless parrot has climbed to the top-spot for the second time in Forest & Bird’s annual Te Manu Rongonui o Te Tau/Bird of the Year competition. ... More>>