Nitrogen management made easy by new farming app

Media Release
Released by: Regen

11 February 2014

Nitrogen management made easy by new farming app

A next-generation product for nitrogen management on-farm will be launched by the innovative Kiwi start-up company, Regen, at the Southern Field Days in Waimumu beginning this Wednesday the12th of February.

Regen, who successfully launched "ReGen Effluent" are now bringing to market "ReGen Nitrogen" - a powerful yet simple product that assists farmers make real-time decisions about fertiliser application.

"ReGen Nitrogen uses on-farm data such as climate and soil information. It calculates the expected response from nitrogen application on any given day and advises the farmer for or against application and the reasons why. The product calculates the kilograms of dry matter likely to be achieved from each kilogram of nitrogen, given the prevailing climate and soil conditions. It also calculates how many cents per kilogram of dry matter that response rate would equate to," says Bridgit Hawkins, Chief Executive Officer & Director at Regen.

"You simply enter the desired level of fertiliser application into the no-fuss mobile app, and ReGen Nitrogen does the calculation. It even gives you the thumbs up or thumbs down depending on the conditions - it's that easy to use," she says.

ReGen Nitrogen uses customised data produced by mini weather stations established on each individual farm. It takes into account the three biggest factors that affect nitrogen response rates; soil temperature, soil moisture and the nitrogen application rate. It also allows users to specify their own fertiliser cost and rate inputs to produce individualised analysis.

While Overseer-generated nutrient budgets provide an annual figure for nitrogen loss, Regen does the calculation with every application making regular fertiliser management so much easier.

"Management of nitrogen loss within increasingly strict boundaries is a key risk factor for farmers with new regional council rules now in place. We have heard farmers' frustrations and we have responded with ReGen Nitrogen. We think it will revolutionise decision-making around nitrogen application and prove invaluable for farmers," she said.

Helping Regen with the launch will be some members of the Southland Stags who have been involved in the promotion of Regen Effluent in the last few months.

Regen will have a stall at the Southern Field Days Waimumu from the 12th - 14th of February. For more information, visit www.ReGenNitrogen.co.nz

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