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Hirepool’s growth stepping up a gear: CEO

31 AUGUST 2016

Hirepool’s growth stepping up a gear: CEO

Hirepool’s acquisition of independently-owned Kumeu Hire is part of the company’s drive to extend both its geographical reach and the range of products and services it offers, says CEO Brian Stephen.

“Already this year, we have opened new branches in Rangiora and Palmerston North, and significantly expanded our South Island event hire business with the purchase of Continental Event Hire,” Mr Stephen said.

Mr Stephen said the move into Kumeu demonstrated the customer-centred nature of Hirepool’s business development strategy

“Pretty much everything we do to grow our business is driven by the conversations we have with our customers. They tell us where they see their opportunities, we work out how best we can help them make the most of those opportunities,” Mr Stephen said.

“West Auckland is growing rapidly. A lot of our customers are doing business in that area, and it makes sense for us to be close to them.

“In Kumeu Hire, we have the opportunity to add into our network a well-established operation that is very much part of the local community – and in Trevor and his staff we have a ready-made team that knows and understands the business and shares our company values and philosophy.”

Mr Stephen said Hirepool was evaluating several other potential acquisitions and greenfield development sites that would continue to fill service delivery gaps in its network.

Mr Stephen said the three years since the 2013 merger between Hirepool and Hirequip had been a period of consolidation, with much of the company’s development plans focused on organic growth.

“Now, we’re ready to step up a gear.”


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