Peugeot and Citroën find a new home at Armstrong Motor Group

17 May 2017

Peugeot and Citroën find a new home at Armstrong Motor Group.

Commencing in June, distribution for the Peugeot and Citroën automotive brands will be represented by the newly formed Auto Distributors New Zealand Limited. The new company is part of the Armstrong Motor Group albeit separate and independent of retail operations.

“15 years ago, Peugeot was my first new car franchise. When the opportunity came up to become the Peugeot and Citroën distributor in New Zealand, I jumped at it. These are great brands with a long proud history not only in my business but across New Zealand. I’m looking forward to building on their success for a long time into the future” said Rick Armstrong, Managing Director, Armstrong Motor Group.

Anne-Sophie Achard, Vice President, Head of Sales and Marketing for the India & Pacific Region said:

“We are fully committed to grow the presence of the Peugeot and Citroën brands in New Zealand.

I am delighted to form this partnership with Armstrong Motor Group who brings distribution excellence to our brands and has a strong track record in New Zealand. The timing is excellent as we are launching a strong product offensive. We are confident that, together, we will better meet the expectations of New Zealand consumers and improve our performance in the region.”

The change in distribution will take place June 1.

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