Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

VOICE boosts Property Brokers’ provincial strengths

The power of the provinces has been emphasised in a reinvigorated rebrand for Property Brokers, designed by VOICE brand agency (Auckland, Melbourne).

The rebrand, which launched today, highlights the values and strong personality of the company, VOICE’s Principal Jonathan Sagar says.

“Property Brokers already had a strong personality, it just needed to articulate it to the market.”

He says the company, which started 30 years ago in Palmerston North, has built a huge business that is focussed on the provinces.

It kept out of the cities because it wanted to, and it operates on ‘provincial values’ – family, fairness, and doing the right things.

Jonathan says Property Brokers is a strong, robust company with more than 40 branches around New Zealand.

“It is nationally provincial.”

Jonathan says it’s not often you come across a brand that has a DNA that has such strong character and differentiation, straight off the bat.

VOICE’s role was partly to help the client to understand the power of their existing proposition – a real estate company perfectly positioned for the New Zealand provinces, at a time when more and more people are moving out of the big cities.

“Although cities aren’t their market, the people that live in them are,” he says.

Property Brokers managing director Tim Mordaunt says that prior to the new brand, Property Brokers has only ever had two logos since it was established in 1986.

“Changing our brand has given us the opportunity to audit our whole company. Our values, our True Team promise, our internal and external relationships have all been a focus for us as we look to the future.”

But while it has changed its look, Property Brokers has not changed who it is.

Jonathan says Tim, the company’s founder and owner, is very committed to his values and people.

“Property Brokers has been great to work with. We have learnt a lot and it has been a rewarding experience to work with someone who really cares.

“This company has a good brand and a good story to tell, harnessing the power of the provinces.

“VOICE wishes the business every success with the new brand and we look forward to seeing the business fulfil the goals it has set itself.”

ENDS

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Mining: OceanaGold Announces Receipt Of WKP Mining Permit

MELBOURNE, Australia, Aug. 6, 2020 /CNW/ - OceanaGold Corporation (TSX: OGC) (ASX: OGC) (the 'Company') is pleased to announce it has received the mining permit for Wharekirauponga ('WKP') on the North Island of New Zealand. ... More>>

ALSO:

Economy: COVID-19 Lockdown Has Widespread Effects On Labour Market

In the June 2020 quarter, the seasonally adjusted unemployment rate fell to 4.0 percent, down from 4.2 percent last quarter, while underutilisation rose, Stats NZ said today. More>>

ALSO:

NZ Post: New Research By NZ Post Shows Online Shopping Grew 105% In Alert Level 3

New research by NZ Post into how the COVID-19 response has impacted the way Kiwis shop online, shows online shopping increased 105%* when the country moved into Alert Level 3, and may have changed the way Kiwis shop permanently. Online spend peaked ... More>>

ALSO:

Banking: Westpac NZ Lowers Merchant Fees For Small Businesses

Westpac NZ is rolling out a new merchant fee pricing structure that will lead to cost savings for more than 10,000 small and medium Kiwi businesses, and could make contactless transactions more widely available for customers. On 1 September, most ... More>>

REINZ: Million Dollar Plus Property Sales Increase 11.7% Nationally

The number of properties sold around the country for one million dollars or more during the first half (H1) of 2020 increased by 11.7% compared to H1 2019, with 5,426 million-dollar plus properties sold (up from 4,858 in H1 2019) according to the Real ... More>>

Waste: Government To Regulate Plastic Packaging, Tyres, E-Waste

The Government is stepping up action to deal with environmentally harmful products – including plastic packaging, tyres and e-waste – before they become waste. As part of the wider plan to reduce the amount of rubbish ending up in landfills, ... More>>

ALSO:


Antarctica NZ: Ice-Olation

Antarctica New Zealand is gearing up for a much reduced season on the ice this year and a very different deployment to normal! Before they head to one of the remotest places on the planet, all personnel flying south with the New Zealand programme will ... More>>

ALSO:

QV Valuations: July House Price Index Illustrates Market Resilience

According to the July 2020 QV House Price Index (HPI) results out today , property values recorded a marginal increase, up 0.2% over the month. This is somewhat of a turnaround from June, after the national index edged 0.2% lower. More>>

ALSO:

Property: Queenstown Rents Experience Biggest Drop In Seven Years

Rental prices in the Queenstown-Lakes district saw the biggest annual percentage drop in seven years after falling 28 per cent on June last year, according to the latest Trade Me Rental Price Index. Trade Me Property spokesperson Aaron Clancy said ... More>>

Seismology: The Quiet Earth

As many daily activities came to a halt during lockdown, the Earth itself became quiet, probably quieter than it has been since humans developed the technology to listen in. Seismologists have analysed datasets from more than 300 international ... More>>

RNZ: James Shaw Says Kiwibank, Not Ministers Should Decide On Investors

Climate Change Minister James Shaw says Kiwibank's decision to stop doing business with companies dealing in fossil fuels is the right one. More>>

ALSO:

FMA: Kiwis Confident Financial Markets Will Recover From COVID-19, Plan To Increase Investments

Despite the majority (60%) of investors experiencing losses as a result of COVID-19, the outlook on investing remains positive, according to a Financial Markets Authority (FMA) survey. Most Kiwis (71%) were optimistic that the pandemic will pass eventually ... More>>

FIRST Union: Warehouse Using Covid For Cover As Extensive Restructure Makes Everyone Worse Off

(FIRST Union comments on The Warehouse consultation and proposed restructure) 'Unfortunately the Warehouse have done the disappointing thing and used Covid-19 to justify a bunch of operational business decisions that will leave hundreds of workers without jobs ... More>>

ALSO: