Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

‘Bird Mask’ now available to buy

Media release

1 November 2018

‘Bird Mask’ now available to buy

Off the back of some seriously positive chirping, Air New Zealand and material innovation brand Allbirds have made their collaboratively designed eye mask, dubbed the ‘Bird Mask’, available to purchase online and at selected Nordstrom stores in the United States.

From today, fans of the Bird Mask can purchase their very own mask through the Allbirds online store, the Air New Zealand Airpoints™ Storeand Air New Zealand merchandise store, and at Nordstrom stores in New York, Chicago, Los Angeles and San Francisco.

The Bird Mask was introduced exclusively in Air New Zealand’s Business Premier cabin on selected North American routes last month, including the airline’s daily NZ1/2 service between Los Angeles and London.

Like Allbirds’ sustainable footwear, the Bird Mask is made from sustainable, ZQ-certified New Zealand merino wool and castor bean oil-based foam, designed to bring added comfort to the inflight experience. The reusable mask includes moulded eye indentations to allow for natural eye movement and a birdlike beak, which helps seal the mask against the face to completely block out light.

Air New Zealand Chief Marketing & Customer Officer Mike Tod says the airline’s received a terrific response from customers who have tried the Bird Mask inflight.

“We’ve also received dozens of requests from people about where they can buy the mask, so we’re delighted to be able to now offer the innovative Bird Mask for purchase. It’s particularly exciting to have New Zealand on the world stage with the Bird Mask available to buy at popular US retailer Nordstrom in several of the cities we fly to in North America, as well as New York.”

Co-founder and co-CEO of Allbirds Tim Brown says; "Collaborating with Air New Zealand has been a wonderful experience, and we're proud of the product our two brands came together to develop. Air New Zealand's dedication to passenger experience and Allbirds' focus on superior comfort and design made for a fantastic partnership and a great new product for our customers. The response to the Bird Mask has been terrific, and we're excited to make it widely available just in time for the holidays."


© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Reserve Bank: RBNZ To Implement $30bn Large Scale Asset Purchase Programme Of NZ Govt Bonds

The Monetary Policy Committee (MPC) has decided to implement a Large Scale Asset Purchase programme (LSAP) of New Zealand government bonds. The negative economic implications of the coronavirus outbreak have continued to intensify. The Committee ... More>>

ALSO:

Elevate NZ: Venture Fund To Lift Productivity

The Government’s new $300 million venture capital fund - announced in last year’s Budget – is now open for business as the Elevate NZ Venture Fund. Finance Minister Grant Robertson says lifting New Zealand's productivity requires well-functioning ... More>>

ALSO:


COVID-19: Case Confirmed In NZ – Expert Reaction

After spreading across the globe for months, the first case of COVID-19 has been reported in New Zealand. The Ministry of Health says the risk of a community outbreak is low, due to their preparedness and the high awareness of the disease. The Science ... More>>

ALSO:

Agriculture: New Legislation To Boost Organics

New organics legislation will boost consumer confidence and help grow an innovative sector, says Food Safety Minister Damien O’Connor. “The Organics Product Bill, introduced to Parliament this week, aims to increase consumer confidence when purchasing ... More>>

ALSO:

Biodiversity Policy: Misinformation Circulating

Forest & Bird is concerned at misinformation circulating regarding a policy statement aimed at protecting New Zealand’s unique biodiversity. The National Policy Statement for Indigenous Biodiversity is being consulted on by the ... More>>

ALSO: