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ASA Releases 2018 Advertising Turnover
The Advertising Standards Authority (ASA) today reported that advertising revenue across all main media was 2.633 billion dollars for the 12 months ended 31 December 2018. The 2017 total was 2.561 billion dollars.
The turnover includes data from television, newspapers, interactive media, radio, magazines, outdoor, addressed mail, unaddressed mail, and cinema.
The advertising
industry annual turnover statistics are made available
through the Advertising Standards Authority.
The members
of the ASA are:
Association of New Zealand Advertisers,
Communications Council of New Zealand, Interactive
Advertising Bureau, Letterbox Media, Magazine Publishers'
Association (Inc), Newspaper Publishers' Association of New
Zealand (Inc), Cinema, Community Newspapers, New Zealand
Marketing Association (Inc), New Zealand Post, Outdoor Media
Association of New Zealand, Sky Network Television, Radio
Broadcasters’ Association (Inc) and ThinkTV.
The
full data and notes are available here. To view advertising turnover from
previous years, click here.
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