Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Buy NZ Made Challenges Businesses To ‘embrace Their Weird’ In Covid-19 Recovery

Buy NZ Made has launched a campaign challenging New Zealand businesses, manufacturers and producers to ‘make their way out’ of our current tough times, by finding their niche and seizing the opportunity that Covid-19 has presented.

“Covid-19 has changed the environment in which businesses operate, and as we continue to face uncertainty, now is not the time for business as usual. With many kiwi businesses doing it tough, embracing big thinking and new ideas is essential,” says Ryan Jennings, Executive Director of Buy NZ Made.

“It’s a time for our businesses to recognise that weird can be good and embrace what makes them different and what gives them an edge. Look at what your business does well, consider your unique point of difference, understand what your customers want, and feel empowered to work with your team to sharpen and adapt this.

“From The New Zealand Sock Company who started making face masks during the lockdown to The Block Dock in Riverton who figured out a way to keep your soap fresh – I see on an almost daily basis the amazing things that Kiwi makers and producers can do when they embrace their weird and find their niche.

“This campaign is all about encouraging the next generation of Kiwi business to do the same. Many of them can already be found at, a new home for New Zealand-owned and -operated businesses.”

“We’ve seen through the Budget that the Government is backing SMEs to rebuild the economy. With a focus on entrepreneurship and e-commerce, it’s a great time to adapt your existing offering, extend your brand beyond its pre-Covid-19 identity, create a new product or move your business online,” he says.

“The great news is that New Zealanders are ready to support you as you embrace new ideas. We know consumer behaviour has shifted, and the fact that a business is New Zealand owned, and a product is New Zealand made; are more important than ever for kiwis when purchasing.”

“Kiwis want to support locally made products, but it’s crucial that they can easily identify them. The iconic NZ Made Trademark has been displayed proudly on many unique products since 1988 and assures consumers that what they are buying is truly a NZ Made product.

“In the last week, we’ve seen six months’ worth of applications in a single week, and we want to see more NZ businesses sign up and make themselves known in this way to their customers.”

You can check if your business is eligible and sign up for the NZ Made Trademark at 

Jennings says New Zealanders have an important role in our recovery by making conscious purchasing decisions.

“This isn’t about buying more but buying better. We’re encouraging conscious decision-making in choosing products made here at home, and at the same time, playing a key role in our economic recovery.

“When you’re next buying something, check to see if there’s a New Zealand made alternative for what you need online at Shopkiwi, and look out for the NZ Made logo on products and websites.”

© Scoop Media

Business Headlines | Sci-Tech Headlines


Science Media Centre: Funding For R&D In New Zealand – Expert Reaction

Research, Science and Innovation Minister Dr Megan Woods has today announced $401.3 million funding for research and development through Budget 2020 and the COVID Response and Recovery Fund. The fund includes $150 million for an R&D loan scheme, ... More>>


Maritime NZ: NZ Joins Global Initiative Keeping Ports Open And Freight Moving

New Zealand has joined an international port authorities’ global initiative for safe and efficient movement of goods and shipping during the COVID-19 crisis. World-wide, 56 port authorities have agreed how they will work together facilitating maritime ... More>>


National: National Backs Businesses With $10k JobStart

National will provide a $10,000 cash payment to businesses that hire additional staff as part of our commitment to keeping New Zealanders in jobs, National Party Leader Todd Muller and Finance spokesperson Paul Goldsmith have announced. Our JobStart ... More>>


DIY Law: Government Exempts Some Home Improvements From Costly Consents

Homeowners, builders and DIYers will soon have an easier time making basic home improvements as the Government scraps the need for consents for low-risk building work such as sleep-outs, sheds and carports – allowing the construction sector ... More>>


Media Awards: The New Zealand Herald Named Newspaper Of The Year, Website Of The Year At Voyager Media Awards

The New Zealand Herald has been labelled a “powerhouse news operation” as it claims the two biggest prizes – Newspaper of the Year and Website of the Year – along with many individual awards at the 2020 Voyager Media Awards Website of the ... More>>


ASB Bank: ASB Takes The Lead Again With New Low Home Loan Interest Rate

ASB has moved again to support its customers, cutting a number of home loan rates, including the two-year special rate to a new low of 2.69% p.a. Craig Sims, ASB executive general manager Retail Banking says the reduced rate will be welcome news for many ... More>>


Nathan Hoturoa Gray: The Problems With Testing And Case Statistics For Covid-19

To begin to understand disease transmission in a country requires adequate testing of your population with properly vetted, accurate tests. As the world struggles to find what 'adequate percentage' of the population is necessary, (estimates predict ... More>>


RNZ: Fletcher Building To Lay Off 1000 Staff In New Zealand

The construction company will cut around 10 percent of its workforce as it struggles with the fallout from Covid-19. More>>


Can Pay, Won't Pay: Cashflow Moves Urged

Government Ministers are asking significant private enterprises to adopt prompt payment practices in line with the state sector, as a way to improve cashflow for small businesses. More>>


Gordon Campbell: On Why We Should Legally Protect The Right To Work From Home

For understandable reasons, the media messaging around Level Two has been all about “freedom” and “celebration”, but this is not necessarily going to be a universal experience. When it comes to workplace relations, Level Two is just as likely to ... More>>


New Zealand Government: Supporting Kiwi Businesses To Resolve Rent Disputes

The Government will legislate to ensure businesses that suffered as a result of the COVID-19 response will get help to resolve disputes over commercial rent issues, Justice Minister Andrew Little announced today. More>>


Science Media Centre: Understanding 5G Concerns – Expert Q&A

Recent attacks on cell phone towers have brought concerns over the rollout of 5G technology into sharp relief.
While scientific research has consistently shown that the technology does not adversely affect human health, public concerns about its impact have spread around the world, fueled in part by growing misinformation online. The SMC asked experts to comment... More>>


Trade: Record Monthly Surplus As Imports Dive

Imports in April 2020 had their biggest fall since October 2009, resulting in a monthly trade surplus of $1.3 billion, Stats NZ said today. “This is the largest monthly trade surplus on record and the annual goods trade deficit is the lowest ... More>>


Media Blues: Stuff Chief Executive Buys Company For $1

Stuff chief executive Sinead Boucher has purchased Stuff from its Australian owners Nine Entertainment for $1.
The chief executive was returning the company to New Zealand ownership, with the sale is expected to be completed by 31 May.
"Our plan is to transition the ownership of Stuff to give staff a direct stake in the business as shareholders," Boucher said in a statement.... More>>


RNZ: Bar Reopening Night 'much, Much Quieter'

Pubs and bars are reporting a sluggish first day back after the lockdown, with the fear of going out, or perhaps the joy of staying home, thought to be a reason for the low numbers. More>>


Stats NZ: New Zealand’s Population Passes 5 Million

New Zealand's resident population provisionally reached 5 million in March 2020, Stats NZ said today. More>>

NIWA: Seven Weeks Of Clearing The Air Provides Huge Benefits: Scientist

Seven weeks of lockdown has provided evidence of how pollution can vanish overnight with benefits for the environment and individuals, says NIWA air quality scientist Dr Ian Longley. Dr Longley has been monitoring air quality in Auckland, Wellington ... More>>


Government: Milestone In Cash Flow Support To SMEs

A significant package of tax reforms will be pushed through all stages in Parliament today to throw a cash flow lifeline to small businesses. More>>