Tourism Industry Arrives In Wellington For Tourism Summit Aotearoa 2025 With A Spring In Its Step

More than 300 tourism leaders from across Aotearoa New Zealand are gathering today at Tākina Wellington Convention and Exhibition Centre for Tourism Summit Aotearoa 2025, hosted by Tourism Industry Aotearoa (TIA).

Centred on the theme ‘New Zealand Tourism 2030: Being Dynamic in a Global Marketplace,’ the Summit provides a full day of insights, to explore how the industry can adapt and thrive in a fast-changing world.

TIA Chief Executive Rebecca Ingram says, “The Summit is an important annual opportunity for the industry to come together, to share knowledge and consider how New Zealand tourism continues to adapt and respond to unprecedented external pressures.”

This year’s programme features a strong line up of engaging speakers and thought leaders from across business, geopolitics, marketing, and technology. Highlights include sessions exploring global economic conditions and their travel impacts, understanding the role of Tik Tok in travel decision making, diving into cyber-risk and the role of artificial intelligence in the future of tourism.

The industry arrives at Summit with a spring in its step. TIA’s recent member Workforce Survey shows that business confidence has increased significantly, with 86% of tourism organisations feeling confident about the year ahead, up 11% on 2024 results.

TIA Chief Executive Rebecca Ingram says, “It is incredibly positive that optimism is high across the tourism industry as we head into the summer season, especially given how tough it is out there for businesses at the moment.”

The Summit will conclude this evening with the New Zealand Tourism Awards, celebrating the people, places and businesses leading the way in tourism excellence and innovation.

Find the full programme for Tourism Summit Aotearoa 2025 on TIA’s website - Tourism Summit Aotearoa - TIA.

Key Facts

• Tourism Industry Aotearoa (TIA) is Aotearoa New Zealand tourism’s peak industry body. We are the only independent association that represents all sectors of the country’s large and diverse tourism industry.
• TIA has about 1,200 member businesses from across the industry, ranging from small owner/operators to large publicly listed tourism corporates and international hotel chains.

TIA leads implementation of the industry's Tourism Sustainability Commitment which aims to see every tourism business in Aotearoa New Zealand contributing positively to our people and cultures, our environment and our economy.

TIA delivers a comprehensive and diverse range of industry events including TRENZ, New Zealand Tourism Awards, Discussing Tourism regional events and Tourism Summit Aotearoa.

Visit www.tia.org.nz for more information

© Scoop Media