Green Show Scores Major Int'l Prize And Audiences

Green Show Scores Major Int'l Prize and Audiences

TV3's WA$TED! has been recognized internationally at the world's most prestigious television market in Cannes, winning the Best Observational Format. The awards are judged through industry vote by television executives and commissioners around the world.

WA$TED! is an exceptionally well-conceived entertainment format on a subject that is timely and global - Stephanie Hartog, All3Media International (distributor)

The 10 part series, which broadcast earlier in the year on TV3, focuses on changes households can make to reduce their impact on the planet and their wallets. A second series is currently in production for 2008.

Producer Carthew Neal is proud this international recognition shows New Zealand is not only producing world class television but also renewing its reputation as a clean green nation.

"Its fantastic that environmental messages are creating such waves in mainstream television - the shows goal is to help us understand that we can have fun while doing our bit for the planet." - Carthew Neal, Producer of WA$TED!

The NZ version of WA$TED! is being broadcast in Canada and Finland and local versions are being made in Spain, Denmark and the USA. The Spanish version Qué Desperdicio! has already begun airing and outdid its expected ratings in the time slot.

In NZ WA$TED! has also proved its environmental credentials winning the Ministry for the Environment's Green Ribbon Award and is nominated for the yet to be announced, Energywise Awards, Sustainable Business Awards and Qantas TV Awards.

The accompanying book is in stores now, which is full of ways to reduce your household bills and save our planet. The DVD of the series is being used as an educational resource by over 250 schools around the country.

ENDS

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