News Video | Policy | GPs | Hospitals | Medical | Mental Health | Welfare | Search


Care Chemist's Campaign to Cut Blood Pressure

Care Chemist Launches 4.2 Card Campaign to Cut Kiwi Blood Pressure

Care Chemist, New Zealand’s fastest growing community pharmacy group, has launched a wallet card campaign to cut the country’s high blood pressure levels and help save the 16 people who die from heart disease every day.

Nicolette McDonald, Care Chemist CEO, says the new initiative was sparked by research showing that raising awareness about current and target blood pressure levels using a wallet information card was one of the most effective ways of helping large groups of people with high blood pressure improve their health1.

She explains: `Someone dies from heart disease every 90 minutes in New Zealand. The blood pressure wallet card has been hailed overseas as one of the most beneficial patient education interventions because it gives the patient control over their own chronic illness. We know it is important for patients to be actively involved with their healthcare team to improve the quality of their care and get their blood pressure to goal. Community pharmacists, as the most frequently seen health care professional, are ideally placed to work in partnership with their patients. Researchers have found that you can produce a 4.2 per cent improvement, which sounds modest but over the whole population is a major benefit in preventing stroke, heart attacks and congestive heart failure.’

The 4.2 card campaign, being carried by all 24 Care Chemist pharmacies across the country, will encourage New Zealanders to reduce their chances of developing heart disease by pursuing a healthier lifestyle.

Care Chemist will be providing all customers with a free wallet card, to keep track of current and target blood pressure levels and to remind them how to choose a healthy lifestyle.

‘Cardiovascular disease is still the leading cause of death in New Zealand,’ explains Nicolette. `Our aim is to help the New Zealand public realise that heart problems are avoidable and that prevention is key. A few small steps can produce huge results when it comes to keeping high blood pressure under control. For example, cutting out smoking, following a healthier diet and doing more exercise will go a long way towards keeping cardiovascular disasters, such as heart attacks and strokes at bay.’

In addition to the wallet card, Care Chemist pharmacies will be distributing a series of educational guides. These will include details on how to ascertain whether you are at risk of a heart attack/stroke, as well as information on blood pressure, cholesterol, weight management, physical activity, smoking and heart healthy eating. Selected pharmacies will also be offering free blood pressure check-ups throughout March.

For more information on Care Chemist, visit


© Scoop Media

Culture Headlines | Health Headlines | Education Headlines


Howard Davis: Dryzabone - Robert Conolly's The Dry

After the terrible devastation caused by last year’s bushfires, which prompted hundreds of Australians to shelter in the ocean to escape incineration and destroyed uncountable amounts of wildlife, The Dry has been released during a totally different kind of dry spell. More>>

Howard Davis: Benjamin Ree's The Painter and The Thief

The Norwegian filmmaker had long been fascinated by art thieves who commit high-stakes crimes with a delicate touch when a chance Google search in 2015 uncovered a botched heist in Oslo. More>>

Howard Davis: Anna Coddington Beams

Anna Coddington's thin, wispy vocals fit her songs beautifully, providing a wonderful lilting quality that pervades her latest album, producing instant ear worms. More>>

Howard Davis: Hit the Road, Jack - Chloé Zhao's Nomadland

Nomadland is perhaps the ultimately 'road' movie as it follows a group of dispossessed and disenfranchised vagabonds who find a form of communal refuge in camp sites and trailer parks after the economic contraction of 2008. More>>

Howard Davis: Byrneing Down the House - Spike Lee's American Utopia

Lee does an admirable job capturing Byrne's stunning live performance of his latest album, but the real star of the show is the staging. More>>

Howard Davis: The Phoenix Foundation Friend Ship Tour Docks in Wellington

A sense of local pride was certainly running high at the Opera House on Saturday night, as the lads ran through a tasty little set drawn mostly from their latest album Friend Ship (splash out for Xmas on the shocking pink extra-thick vinyl edition). More>>

Howard Davis: Avantdale Bowling Club

Auckland rapper and MC Tom Scott brought his stunning jazz-infused Taite Music Prize-winning project Avantdale Bowling Club to the Opera House headlining Wellington's 2020 Jazz Festival. More>>

Howard Davis: Troy Kingi Rules The San Fran

The award-winning Northland musician performed songs from his new record The Ghost of Freddie Cesar, the fourth installment in his 10/10/10 series - ten albums in ten years in ten genres. More>>



  • Wellington
  • Christchurch
  • Auckland