The Coalition of Asia Pacific Harm Reduction Advocates (CAPHRA) strongly encourages the New Zealand Government to legalise snus and oral nicotine pouches as part of its tobacco harm reduction strategy. These products have proven highly effective in reducing smoking rates in Scandinavian countries, particularly Sweden and Norway, which now boast some of the lowest smoking rates in Europe.
CAPHRA supports Associate Health Minister Casey Costello's interest in exploring these safer nicotine alternatives. "Minister Costello is right to look at the success of oral nicotine products in Sweden," said Nancy Loucas, Executive Coordinator of CAPHRA.
"These products offer smokers a less harmful alternative to cigarettes and could significantly accelerate New Zealand's progress towards its smokefree goals.
"While some researchers from the University of Otago have expressed scepticism about introducing new nicotine products, CAPHRA believes their concerns are misplaced. The evidence from Sweden and Norway clearly demonstrates that snus and nicotine pouches can dramatically reduce smoking rates without leading to widespread youth uptake.
CAPHRA agrees with the government's proposed increased penalties for selling to minors. "We support measures to prevent youth access, but it's crucial to maintain a range of safer alternatives for adult smokers," Loucas stated. "Oral nicotine products can play a vital role alongside other options like vaping.”
"We are urging the government to base its policies on evidence rather than unfounded fears. Legalising and properly regulating oral nicotine products would give New Zealand smokers more tools to quit, potentially saving thousands of lives.
CAPHRA calls on Minister Costello and the government to move forward with legalising snus and nicotine pouches while implementing appropriate regulations to prevent youth access and ensure product quality and safety.

New Zealand Olympic Committee: Motherhood In Focus For Wāhine Toa Graduates Ahead Of Mother's Day
Early Childhood New Zealand: Budget 2026 Must Protect The Future Of Quality Early Childhood Education
Creative New Zealand: Aotearoa Manu Take World Art Stage As 61st Venice Biennale Opens
Country Music Honours: 2026 Country Music Honours Finalists Announced
Mana Mokopuna: Children’s Commissioner Welcomes New Youth Mental Health And Suicide Prevention Services In Te Tai Tokerau
New Zealand Kindergartens: 100-Years On - Investing In Teacher-Led, Quality Early Childhood Education Is Investing In Aotearoa’s Future