FUJIFILM launches the X-Pro2 camera

FUJIFILM launches the X-Pro2 camera

The FUJIFILM X-Pro2 effortlessly switches between optical and electronic
viewfinders with the world's only Advanced Hybrid Multi Viewfinder

Updated image sensor and processor dramatically improve image quality

Auckland, 15 January 2016 – FUJIFILM NZ today announces the release of the FUJIFILM X-Pro2 premium interchangeable lens camera. The new model boasts a Hybrid Viewfinder capable of instantly switching between optical and electronic finders, plus an updated image sensor and processor, which dramatically improve image quality.

Electronic viewfinders used by mirrorless cameras are said to be superior to optical viewfinders because settings including white balance and exposure can be checked instantly, and the displayed image can be enlarged to check focusing accuracy. However, in some cases, photographers prefer a more natural view. The optical rangefinder, which allows the user to view the subject in almost the same way as the naked eye, is extremely effective and often preferred by documentary, reportage and street photographers. The X-Pro2 is the only interchangeable lens camera in the world featuring a Hybrid Viewfinder system that incorporates both types of viewfinder.

New Zealand-based FUJIFILM X-series photographer, Sven Schroeter, says: “The revolutionary hybrid viewfinder of the X-Pro2 gives you the best of both worlds. The electronic finder lets you check the focus has been nailed while the optical finder enables you to see a wider view outside of the frame lines, so you can capture the best shot of a dynamic, moving scene.”

Key X-Pro2 features

The world’s first Advanced Hybrid Multi Viewfinder offering the benefits of both optical and electronic viewfinders
The X-Pro2 features optical and electronic viewfinders so users can take advantage of both: optical for a direct view of the subject, electronic to preview settings. It features a Multi-Magnification function that automatically switches viewfinder magnification according to the lens in use and an Electronic Rangefinder that simultaneously displays the electronic viewfinder on top of the optical viewfinder.

Newly developed sensor
The unique random color filter array reduces moiré and false colors which has the effect of increasing the resolution so the camera can deliver images with a perceived resolution far greater than the actual number of pixels used.

New high-performance processing engine
Boasting 4x the processing speed of conventional image processing engines the new image processing engine achieves even faster autofocus, lower noise and better tonal and color reproduction.

Improved shutter speed
A faster mechanical shutter gives extra flexibility for aperture selections in bright conditions or when shooting with flash during the day. In addition, the X-Pro2 is quieter and vibrates less compared to conventional models.

Robust, weather resistant body meets the needs of professional photographers
The camera’s chassis is dust-proof, splash-proof and capable of operating in temperatures as low as -10°C. In addition, it has dual SD card slots, for more reliable image storage.

The FUJIFILM X-Pro2 camera will be available in New Zealand from the end of February with a recommended retail price of $2,829.99 (for the camera body only).

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For more information, go to http://www.fujifilm.co.nz/.

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