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Research Affirms Company Domination
Research Affirms Company Domination
http://www.fijitimes.com/story.aspx?id=168529
By Felix Chaudhary
SUVA (The Fiji Times/Pacific Media Watch): Results from the recent Tebbutt Media Survey have revealed that Communications Fiji Limited has a staggering 88.5 percent of the country tuned in to any one of their five radio stations - FM96, Viti FM, Navtarang, Radio Sargam and Legend FM - over a seven-day period.
"This is a massive result and our team is absolutely delighted," said managing director William Parkinson.
The surveys were conducted in November last year, covering Suva, Lami, Nasinu, Nausori, Nadi, Lautoka and Ba; 14-year-olds and over were polled.
FM96 commanded a whopping 53.5 percent followed by Viti FM with 37.4 per cent, Navtarang scored 33.6 percent, Radio Sargam 22.6 percent and Legend FM 14.7 percent.
According to a statement released on the South Pacific Stock Exchange, the combined figures gives CFL 88.5 per cent of the listening radio market.
ENDS
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