Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Tribal Fusion Opens Office in New Zealand

Press Release

Tribal Fusion Strengthens Regional Sales Team and Opens Office in New Zealand
Hires Ex-Head of Direct Sales, Yahoo - Brendan Muller as Sales Director

New Zealand, March 03, 2011:

Global online premium network Tribal Fusion has launched in New Zealand with the appointment of local Sales Director, Brendan Muller. Tribal Fusion operates in 19 countries around the world and with global reach of more than 250 million users. Tribal Fusion is a fully transparent network representing over 2,000 websites globally, and focuses on executing custom industry vertical solutions for brand advertisers that help them capitalize on opportunities at every level of the consumer decision process. At Tribal Fusion, Brendan will be directly responsible for the strategic direction of New Zealand operations and growing sales.

Brendan joins the company, with around six years of experience in Sales across various industries including Internet, Media and Broadcast. Prior to joining Tribal Fusion, Brendan was working with Yahoo Xtra, managing its online advertising sales.
John McKoy - General Manager, Tribal Fusion Australia & New Zealand, says “Tribal Fusion is expanding rapidly around the globe due to our enormous reach and consumer targeting technology, with a foundation of 1.5M New Zealander’s already on our network it makes sense that we have a local presence.”

“Tribal Fusion has also launched an online video ‘cost per engagement’ offering via Firefly Video(TM) and that combined with our consumer targeting, will have a unique offering in New Zealand”, he added.

Brendan taking up this new role at Tribal Fusion New Zealand says,, “What excites me about joining Tribal Fusion are the cost effective audience targeting solutions they provide. Kiwi businesses are rapidly trending toward more results based marketing. Tribal Fusion is positioned to offer exceptional campaign outcomes and take advantage of this trend.”

About Tribal Fusion:
Tribal Fusion’s premium advertising network delivers custom placement solutions for our premium brand advertisers across over 2,000 sites that reach over 250 million users worldwide every month.

The company is built around dedicated vertical teams that leverage their industry-specific knowledge of "what works" to create fully customized advertising solutions to help companies capitalize on opportunities at every level of the consumer decision process. Tribal Fusion delivers superior results for brand advertisers across a transparent list to high quality sites, thus providing a safe, cost-effective alternative to buying on portals.

Tribal Fusion® is owned by Exponential Interactive, Inc. ®- a technology-driven media services company that delivers innovative products and services to meet the demands of advertisers and publishers. Additional information is available at www.tribalfusion.com, www.fireflyvideo.com and www.exponential.com.

ends

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 


Energy Resources Aotearoa: Doubling Of Coal Use Shows Need For Local Natural Gas

New figures showing a near doubling of coal-fired electricity generation highlight New Zealand’s energy shortage and the need for natural gas as a lower carbon alternative, according to Energy Resources Aotearoa... More>>


E Tu: ‘Sense Of Mourning’ As Norske Skog Mill Set To Close

Workers at Norske Skog’s Tasman Mill now know they’ll be losing their jobs in little over a month’s time.
On Wednesday afternoon, workers were told the mill will be stopping production from the end of June... More>>




Stats NZ: Card Spending Sees Strong Growth In May

Seasonally adjusted card spending rose by $189 million (2.3 percent) between April 2021 and May 2021, Stats NZ said today.
Spending rose across all industries for the first time since New Zealand moved to level 1 in June 2020... More>>


Catalist: NZ’s New SME Stock Exchange, Gets Licence To Go Public

New Zealand has a new stock exchange – designed specifically for small and medium-sized businesses (SMEs) to raise up to $20 million a year from the public.
Called Catalist, the exchange has already been successfully working the private investment sector.... More>>

E-Commerce: Over 40% Of Those Engaged In The Bitcoin Community Are Millennials

Bitcoin has emerged to be a popular topic among millennials with digital currency increasingly being viewed as a potential source of creating wealth through investments. The interest in bitcoin by millennials signals the role this age group plays in the possible realization of the digital currency’s mass adoption... More>>



Stats NZ: New Zealand Is Getting Drier

While there is natural variation in precipitation due to seasons and cycles, New Zealand appears to be getting drier, Stats NZ said today... More>>