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Wi-fi café a New Zealand first for New World supermarkets
7 November 2011
Wi-fi café a New Zealand first for New World supermarkets
Christchurch’s New World Northwood is believed to be the first supermarket in New Zealand to incorporate a free public wifi café.
In a pilot scheme, it is the first café in Foodstuffs NZ Ltd’s network of 450 stores – New World, Four Square and PAK‘nSAVE -- to feature the wifi facility.
“Customers are now able to connect their wifi devices and access the internet while they enjoy a coffee and a bite to eat,” said supermarket owner, Kathy Frampton.
“We decided to offer this service in response to the changing needs of our customers. Embracing the digital world we now live in is important for all businesses wanting to enhance their customers’ experience. The expectation of free wifi is becoming the norm nowadays. People are time-poor and it’s about catching up.”
New World Northwood is undergoing an $8m upgrade, with the major work due for completion by Christmas.
The café, which seats 20 and serves fresh espresso coffee, is being extended to include an outside courtyard, which is currently under construction. The majority of the food served in the café is made on the premises.
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