Bright Ideas Challenge feels like it’s already permanent
By Peter Kerr for sticK
(sticK - 10 November2011 ) Perhaps the best thing coming out of what is only the second Bright Ideas Challenge just completed by Grow Wellington is the sense of permanence it already has.
It feels like it is going to hang around.
The publicity (and recognition that it’s bloody hard work) given to up and coming businesses, or the ideas for businesses, is a virtuous spiral. Much of this is based on the notion that ‘heck if Joe or Joanne can do this….there’s no reason I shouldn’t.’
For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com

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