Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Rugby 2011 A Year On: Quarter Of Kiwi Exporter’s Benefitted


MONDAY, 10 September 2012

Rugby World Cup 2011 A Year On: A Quarter Of Kiwi Exporter’s Say They Benefitted

Auckland- Sunday, 9 September 2012 –With the one-year anniversary of Rugby World Cup 2011 this weekend, the annual DHL Export Barometer has revealed some positive business outcomes from the major sporting event.

A quarter (26%) of the New Zealand exporters surveyed claimed they enjoyed an increase in business orders as a direct result of RWC 2011.

“It’s encouraging to see this data. While the figure could be higher, given the tough economic conditions, this is a positive result,” says Tim Baxter, country manager New Zealand, DHL Express.

The DHL Export Barometer survey also confirmed that the Services and Tourism sectors benefitted the most from RWC 2011 with 21% and 100% respectively, citing the global sporting event positively impacted their businesses.

With regards to the size of businesses, medium and large sized business benefitted most with 30% and 39% respectively, citing a positive impact from RWC 2011.

“Rugby World Cup 2011 generated a tremendous amount of energy in New Zealand and the larger organisations were probably better resourced to take advantage of this,” says Tim Baxter.

Not surprisingly exporters in the North Island were more likely to have experienced a positive impact.

Auckland hosted 15 games during RWC 2011, from opening night on September 9 until the October 23 final, attracting almost 750,000 fans.

“DHL was proud to be the Official Logistics Partner of Rugby World Cup 2011 and help deliver rugby to the world. It raised awareness of DHL and delivered new business opportunities, not just within the 20 participating nations but also within the 100+ countries in which rugby is played.

“DHL is committed to supporting rugby and our involvement in RWC 2011 is one example of how we support rugby internationally,” says Tim Baxter.

--

About the DHL Export Barometer survey
Conducted by ACA Research and 324 New Zealand exporters were surveyed for the 2012 DHL Export Barometer.

The questionnaires were completed online and the research period was 22nd May-4th June 2012.

The DHL Export Barometer is an annual initiative aimed at analysing export confidence in New Zealand and identifying export trends. It is based on nationwide independent research, examining the business outlook of New Zealand exporters, highlighting changes in overseas market demand and providing insights into the factors impacting on New Zealand’s export trade.


DHL – The Logistics company for the world
DHL is the global market leader in the logistics industry and “The Logistics company for the world”. DHL commits its expertise in international express, air and ocean freight, road and rail transportation, contract logistics and international mail services to its customers. A global network composed of more than 220 countries and territories and about 275,000 employees worldwide offers customers superior service quality and local knowledge to satisfy their supply chain requirements. DHL accepts its social responsibility by supporting climate protection, disaster management and education.

DHL is part of Deutsche Post DHL. The Group generated revenue of 53 billion euros in 2011.

ENDS

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 


Foodstuffs: New World & Four Square Trial NZ’s First Grocery Delivery Offer With Uber Eats

New World & Four Square have partnered with Uber Eats to unlock the first grocery offering available on the platform in Aotearoa. For New World and Four Square it’s yet another way to put New Zealanders first, particularly with those inevitable last-minute grocery needs... More>>

Digitl: Download 2.0 – Vodafone Wi-Fi Calling hits early milestone
Vodafone says it has 10,000 customers using its Wi-Fi Calling service. It took less than three months to reach that milestone; the service began operating in September... More>>

Energy Resources Aotearoa: New Law On Decommissioning Could Be Costly Overkill
A new law on decommissioning oil and gas fields passed by Parliament today has good intentions but is overkill, according to Energy Resources Aotearoa. "We strongly support operators taking responsibility and paying the costs for decommissioning, which is what all good operators do," says chief executive John Carnegie... More>>



ABC Business Sales: Demand High For Covid-proof Businesses
Despite the continuing challenges facing businesses in this Covid environment, right now there are more buyers looking for a small-medium sized business than there are sellers in the market... More>>


PriceSpy: Producer Prices Increase
New Black Friday and Covid-19 Report* released by PriceSpy says people’s fear of stepping inside physical shops during big sales events like Black Friday has risen since last year; Kiwis are still planning to shop, but more than ever will do it online this year... More>>

NZ Skeptics Society: Announce Their 2021 Awards, And Dr Simon Thornley Wins The Bent Spoon

Every year the New Zealand Skeptics presents its awards to people and organisations who have impressed us or dismayed us, and this year it’s been hard to pick our winners because there have been so many choices!.. More>>



REINZ: Sales Volumes Leveling Out

Data released today by the Real Estate Institute of New Zealand (REINZ) shows there were 44 fewer lifestyle property sales (-2.6%) for the three months ended October 2021 than for the three months ended September 2021... More>>