Big Profits for Small Businesses at Mybiz Expo This Weekend

Press Release
Friday October 12, 2012

Big Profits for Small Businesses at Mybiz Expo This Weekend

It’s all about big profits and low overheads at ASB Showgrounds this weekend as world-class speakers and business brands gather for the inaugural MyBiz Expo, Sunday October 14 -Tuesday October 16, 2012.

MyBiz Expo is a free event for all SME owners, designed to be a one stop shop for any business owner wanting to compare prices, deals and services.

“Our objective is to create a single event that can help businesses both save money on costs and also grow their business through new technology and services,” says MyBiz Exhibition Director, Brent Spillaine.

“Businesses can attend MyBiz and walk away with a deal, an insight or a solution, all in one visit,” he said.

An important attraction for MyBiz is a schedule of free seminars by the biggest and most respected names in the business world including Microsoft, Google, Kiwibank and TradeMe as well as renowned financial commentator Bernard Hickey.

One such presentation, “Debunking Green Growth – The Shift to a Service Economy” by CEO of the Natural Step NZ, Simon Harvey, will be important for any SME owner looking at making their business both successful and sustainable.

Technology and having a strong online presence is another key theme for seminars on Sunday, with Google’s Country Manager of New Zealand; Tony Keusgen one of the key speakers of the day, with “SMB NZ – Making the Most of the Web”.

Keusgen has held numerous key roles within the Google brand and is now responsible for Google’s sales and business development operations. Few in the industry know more than him about making the web work for small businesses.

Few businesses can thrive today without a knowledge of Cloud computing, which is why Microsoft’s, “What You Need to Know About the Cloud” with Fred Piliu and Paul Bowkett SMEs will also be important for visitors. Microsoft is also giving business owners the unique opportunity to see how business can be improved with the brand new Windows 8 and Microsoft Office.

SMEs will also have the chance to learn more about online opportunities to exponentially grow their business with Tom Beyer of TradeMe providing a unique view with his seminar “Growing Your Business with TradeMe”.

And with social networking providing a major component of any SME marketing strategy, Facebook’s SMB Manager of Australia and New Zealand, Nick Bowditch will be presenting an essential seminar “Build a Thriving Business in a Connected World”.

Seminars covering finances, pushing through a struggling economy and mobile marketing will be presented by some of the biggest names and profit-makers including, Bernard Hickey, Geri Ellis – Online Manager Vodafone NZ and Mark Robatham of Business Dominoes.

More than 100 exhibitors will also be at MyBiz, showcasing the best deals and products to help SME owners increase their overall profitability, including banking, technology, accounting software, travel and insurance.

As a major partner of the MyBiz Expo, TVNZ will use its presence to engage with SME owners to prove television advertising can be a worthwhile investment that needn't cost the earth. The television network will also be bringing its game ‘The Wheel to Win You a Fortune’, giving SME owners the chance to pick up $20,000 worth of television advertising.

Ford will be prominent at the event with one lucky SME walking away with a brand new Ford Kuga Titanium, valued at more than $53,000.

Whatever the SME type, MyBiz Expo has a way for any visitor to make their bills smaller and their business bigger.

Registration and seminars for SMEs are free provided that they pre-register. To register and for a full list of exhibitors and a full seminar schedule, visit www.mybizexpo.co.nz.

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