Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Flava Rolls Out Across Lower New Zealand

Flava Rolls Out Across Lower New Zealand

The Radio Network (TRN) are expanding their hip hop and R&B radio brand Flava into Wellington and Dunedin. The roll out of Flava radio has commenced in Wellington with 4,000 songs and in Dunedin with 2,000 songs playing in a row on Flava’s new frequencies:
Wellingon - 104.5FM
Dunedin - 88.6FM
In addition Christchurch gains enhanced coverage with Flava heard on 88.0 and 107.7FM

Flava’s Content Director, Christian Boston says interest in the station has been high from fans.

“We’ve had so much demand to get Flava into everywhere from Dunedin to the Gold Coast. We’ve even had offers from people to put transmitters on their houses, so it’s great to be able expand the network. It was the number one station with the teens in two out of its three surveyed markets last year, so to be able to have it in eight locations this year is a very exciting expansion for us.”

Boston says Flava really resonates with 18-39 year old market.

“With our launch of Flava into Wellington and Dunedin it will enable us to capitalise on the ever growing urban audience and further raise TRN’s overall fresh and funky youth audience,” says Boston.

In addition to delivering urban music lovers the hottest new hip-hop and R&B music a full programme will launch at midday on 19 July with celebrity interviews, exclusive remixes, lifestyle information and news.

Dave ‘Dr Fane’ Fane, Flava’s morning radio host 6am-10am weekdays with co-hosts Pete ‘da Palagi’ Marsden and Tash Ieremia are stoked to soon be on broadcasting across more of the airwaves, particularly Dr Fane, who lived in Wellington for 12 years.

“I arrived grudgingly into Wellington in 1990 – I admit it, I was Auckland hard! I left Wellington in 2002, a blubbering emotional, artistic, Hurricanes for life mess! It’s the best to be back via the radio waves into Wellington. It’s a city that blows the word ‘normal’ away, literally!” says Fane.

Flava launched initially on 23 July 2004 and has been delivering hip hop and R&B music to over 96,300 listeners per week in the Northland, Auckland, Rotorua, Tauranga, Napier and Christchurch regions. Flava’s most successful region is Rotorua being the number one station overall for the ten plus year old age group from the TNS New Zealand Commercial Survey 1/2013 released in April 2013.


ENDS

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 


Federated Farmers: NAIT Levy Increases Must Achieve Accurate, User-friendly System
Nobody welcomes extra costs but if OSPRI is to catch-up on under investment in the NAIT platform and deliver on its workability and farmer support, levy increases are probably necessary, Federated Farmers says... More>>



Westpac: More Job Opportunities, But Growth In Workers’ Earnings Remains Subdued

The Westpac McDermott Miller Employment Confidence Index rose 1.2 points in the December quarter, to a level of 106.9. This was the sixth straight rise in the index since the Covid-19 lockdown in 2020. Michael Gordon, Acting Chief Economist for Westpac, noted that the rise in the index has largely been driven by perceptions... More>>




Statistics: Card Spending Continues To Increase As COVID-19 Restrictions Ease

The busy Christmas period combined with easing COVID-19 restrictions helped to increase card spending in December 2021, Stats NZ said today... More>>

TradeMe: Job Market Ends 2021 On A High With Record Number Of Vacancies
The New Zealand job market finished 2021 on a high note, with the ball still firmly in the job hunters’ court, according to the analysis of 69,600 vacancies listed on Trade Me Jobs for the quarter ending 31 December (Q4)... More>>


Insurance Council of New Zealand: September South Island Windstorm Cost $36.5 M Raises 2021 Extreme Weather Claims Total To $321.6 M

Gale force winds and storms between 9 and 13 September 2021 resulted in insurers supporting communities to the tune of $36.5 m. This is a significant rise, of $16.7 m, on preliminary figures for the event and lifts the end of year total for all extreme weather events in 2021 to $321.6 m... More>>


Statistics: Building Consents Hit New Highs In November
There were a record 48,522 new homes consented in the year ended November 2021, Stats NZ said today. This was up 26 percent compared with the year ended November 2020... More>>