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Reading between the lines – an app to promote books

Reading between the lines – an app to promote a book digital conversation

By By Peter Kerr for sticK

(sticK - 13 August 2013 ) How can the book publishing world engage in a digital world?

Amazon’s claimed much of the high ground in the ebook format, and others are scrambling with their own offers.

At the same time, your traditional publishers aren’t going to shuffle wordlessly into the night, and they’re looking for ways to remain relevant and profitable in both a hardcopy and digital format.

Click to read the rest of this story
http://sticknz.net/2013/08/13/reading-between-the-lines-an-app-to-promote-a-book-digital-conversation/

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For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com

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