Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Blue Wing Honda celebrates four decades of Kiwi success

Blue Wing Honda celebrates four decades of Kiwi success with launch of new facility


As a nation dependent on primary industry, with more than half of our land used for farming, having the right means to navigate varying terrain can be a challenging task.

Blue Wing Honda met that challenge in 1972 when it entered the market as New Zealand’s importer and distributor of Honda motorcycles and all-terrain vehicles (ATVs).

That wealth of experience has helped put the company at number one in the New Zealand ATV market.

At a special ceremony this morning (Friday, 1 August, 2014) Blue Wing Honda’s head office was officially opened by Susumu Mitsuishi, the General Manager of the Motorcycle Sales Division at the Honda Motor Company Limited in Tokyo, Japan.

The facility at Airport Oaks consolidates the company’s operations and also houses Honda Marine and Honda Power Equipment in New Zealand.

Honda is the largest global manufacturer of engines for motorcycle, automobile and power equipment and since 1959 has been the world’s largest motorcycle manufacturer. Honda made its first ATV, a TRX200 in 1983, and has continued to innovate and develop this market segment.

Blue Wing Honda is a leading supplier of motorcycles in New Zealand and competes in all market segments here – from scooters and commuters, to sports and touring bikes, to off-road farm and competition bikes, through to farm ATVs and the increasingly popular side-by-side (SXS) vehicles.

“Blue Wing Honda is a very strong brand in New Zealand, especially in the rural market that is so vital to this country,” says Mr Mitsuishi.
“We are proud that Honda remains the brand of choice for almost 50% of all New Zealand ATV consumers.”

The General Manager of Blue Wing Honda, Alan Petrie, sees success as a by-product of great products and satisfied customers.
“We believe this new building will allow us to deliver even more of both. Our central operation enables us to seamlessly distribute to our 52 dealer network around the country.”

“We’re continuing to bring new products to market and our next key launch is our latest SXS offering, the Pioneer 500, to join the larger 700 series.

“The Pioneer 500 is a compact and affordable addition to the market,” says Mr Petrie.
“It can carry two people around the farm or on off-road adventures and at just 1.27metres wide it fits on narrow trails and is also easy to transport.

With Honda’s qualities shining through not just on farms but also on racetracks around the world - Honda are the reigning MotoGP world champions as well as the NZ motocross champions – now is an exciting time for the company.
- Ends –

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

National: National Backs Businesses With $10k JobStart

National will provide a $10,000 cash payment to businesses that hire additional staff as part of our commitment to keeping New Zealanders in jobs, National Party Leader Todd Muller and Finance spokesperson Paul Goldsmith have announced. Our JobStart ... More>>

ALSO:

DIY Law: Government Exempts Some Home Improvements From Costly Consents

Homeowners, builders and DIYers will soon have an easier time making basic home improvements as the Government scraps the need for consents for low-risk building work such as sleep-outs, sheds and carports – allowing the construction sector ... More>>

ALSO:

Media Awards: The New Zealand Herald Named Newspaper Of The Year, Website Of The Year At Voyager Media Awards

The New Zealand Herald has been labelled a “powerhouse news operation” as it claims the two biggest prizes – Newspaper of the Year and Website of the Year – along with many individual awards at the 2020 Voyager Media Awards Website of the ... More>>

ALSO:

ASB Bank: ASB Takes The Lead Again With New Low Home Loan Interest Rate

ASB has moved again to support its customers, cutting a number of home loan rates, including the two-year special rate to a new low of 2.69% p.a. Craig Sims, ASB executive general manager Retail Banking says the reduced rate will be welcome news for many ... More>>

ALSO:

Nathan Hoturoa Gray: The Problems With Testing And Case Statistics For Covid-19

To begin to understand disease transmission in a country requires adequate testing of your population with properly vetted, accurate tests. As the world struggles to find what 'adequate percentage' of the population is necessary, (estimates predict ... More>>

ALSO:

RNZ: Fletcher Building To Lay Off 1000 Staff In New Zealand

The construction company will cut around 10 percent of its workforce as it struggles with the fallout from Covid-19. More>>

ALSO:

Can Pay, Won't Pay: Cashflow Moves Urged

Government Ministers are asking significant private enterprises to adopt prompt payment practices in line with the state sector, as a way to improve cashflow for small businesses. More>>

ALSO:

Gordon Campbell: On Why We Should Legally Protect The Right To Work From Home

For understandable reasons, the media messaging around Level Two has been all about “freedom” and “celebration”, but this is not necessarily going to be a universal experience. When it comes to workplace relations, Level Two is just as likely to ... More>>

ALSO:



Auckland Airport: Thousands Of Kiwis Travelling For Queen’s Birthday Weekend


Confidence in domestic travel is beginning to steadily ramp up, with thousands of Kiwis travelling within New Zealand for Queen’s Birthday.
Nearly 400 flights will be operating to and from Auckland Airport over the long weekend... More>>

ALSO:

Science Media Centre: Understanding 5G Concerns – Expert Q&A


Recent attacks on cell phone towers have brought concerns over the rollout of 5G technology into sharp relief.
While scientific research has consistently shown that the technology does not adversely affect human health, public concerns about its impact have spread around the world, fueled in part by growing misinformation online. The SMC asked experts to comment... More>>

ALSO:


Trade: Record Monthly Surplus As Imports Dive

Imports in April 2020 had their biggest fall since October 2009, resulting in a monthly trade surplus of $1.3 billion, Stats NZ said today. “This is the largest monthly trade surplus on record and the annual goods trade deficit is the lowest ... More>>

ALSO:


Media Blues: Stuff Chief Executive Buys Company For $1

Stuff chief executive Sinead Boucher has purchased Stuff from its Australian owners Nine Entertainment for $1.
The chief executive was returning the company to New Zealand ownership, with the sale is expected to be completed by 31 May.
"Our plan is to transition the ownership of Stuff to give staff a direct stake in the business as shareholders," Boucher said in a statement.... More>>

ALSO:

RNZ: Bar Reopening Night 'much, Much Quieter'

Pubs and bars are reporting a sluggish first day back after the lockdown, with the fear of going out, or perhaps the joy of staying home, thought to be a reason for the low numbers. More>>

ALSO:

Stats NZ: New Zealand’s Population Passes 5 Million

New Zealand's resident population provisionally reached 5 million in March 2020, Stats NZ said today. More>>

NIWA: Seven Weeks Of Clearing The Air Provides Huge Benefits: Scientist

Seven weeks of lockdown has provided evidence of how pollution can vanish overnight with benefits for the environment and individuals, says NIWA air quality scientist Dr Ian Longley. Dr Longley has been monitoring air quality in Auckland, Wellington ... More>>

ALSO:

Government: Milestone In Cash Flow Support To SMEs

A significant package of tax reforms will be pushed through all stages in Parliament today to throw a cash flow lifeline to small businesses. More>>

ALSO: