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Avaya Appoints Senior Executives to Australia and NZ team

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Avaya Appoints Two Senior Executives to its Australia and New Zealand Management Team

Sydney – November 4, 2014 - Avaya has appointed Jeff Sheard as the Head of Enterprise and Government Sales for Australia and New Zealand (A/NZ), and Isabel Botha as Corporate Counsel for A/NZ.

Enterprise and Government

Jeff brings more than 25 years’ experience in building IT businesses and teams in Australia and across the APAC region. At Avaya, Jeff will be responsible for driving sales in enterprise and government markets as demand increases for comprehensive, secure and reliable business collaboration solutions.

Jeff has held a number of leadership sales and channel positions within the Hewlett Packard Enterprise Group and Cisco Systems.

In past roles he has helped unified communications and cloud business units generate significant sales growth, while also building and driving high-level channel relationships with systems integrators, value-added resellers and distributors.

Jeff has a keen interest in emerging technologies, including cloud deployment models, BYOD, business intelligence and ‘big data’ – with a particular focus on their application in learning and development.

In his spare time, Jeff is a qualified soccer coach for Football Federation Australia, and Coaching Director at Wakehurst Football Club. He is also a keen observer of all football codes, a Wallabies tragic and a fourth-generation South Sydney Rabbitohs fan.

New Corporate Counsel

A graduate of the University of Pretoria in South Africa, Isabel Botha was admitted as a lawyer to the Supreme Court of New South Wales in 2006 and is a member of the law societies of New South Wales, Botswana and the Northern Provinces of South Africa.

Prior to joining Avaya, Isabel held the position of Legal Counsel for CA Technologies in Australia, and also served as in-house counsel to iSoft Group, one of the world’s largest providers of healthcare IT solutions.

Isabel is passionate about IT and the endless opportunities it brings. She is a strong advocate for using videoconferencing platforms like Avaya Scopia® to take world-class healthcare and education services to anyone anywhere in the world.

Isabel follows the principles of “Kaizen” (continuous improvement),“Genchi Genbutsu” (go to the source to find the facts to make correct decisions) and Dov Seidman’s leadership principle of “Why HOW We Do Anything Means Everything” to drive efficiency in order to get the most out of limited resources.


“Jeff and Isabel will contribute significantly to the way we support our customers and channel partners as we continue to deliver the latest team engagement and customer engagement solutions for businesses of all sizes across A/NZ.

“Jeff’s experience speaks for itself, given his past achievements in building a business unit from the ground up, as well as successfully taking the reins of a more established division.

“Isabel’s drive for collaboration and her unwavering commitment to operate with integrity will ensure we build strong relationships and negotiate mutually beneficial outcomes with our customers and partners, to grow the Avaya Australia business.”

Tony Simonsen, Managing Director, Australia and New Zealand, Avaya

“I am looking forward to working with our Public Sector and Enterprise customers, to help them drive better levels of engagement both within their own teams and with their customers and constituents.

“Avaya is in the unique position of being able to offer its Enterprise customers the most effective solutions to improve efficiencies and collaboration while supporting their business growth, and for government clients we can improve their engagement with the public and all key stakeholders.”

Jeff Sheard, Head of Enterprise and Government Sales, Australia and New Zealand, Avaya

About Avaya:

Avaya is a global provider of business collaboration and communications solutions, providing unified communications, contact centres, data solutions and related services to companies of all sizes around the world. For more information please visit

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