Kiwis save more than $23million on fuel at BP since January
Kiwis have mastered the art of redeeming fuel savings at the pump. Figures just released by BP show that more than $23million has been saved by New Zealand drivers using AA Smartfuel cards at BP sites across the country since the beginning of the year. This has been redeemed by AA Smartfuel’s customer base of 2.6 million Kiwis.
To celebrate the joy of saving and to offer Kiwis some fuel-saving tips, BP has run a six-week experiment with five of the savviest savers from across the country. The participants were asked to record their regular transactions at BP sites and AA Smartfuel village partners like Countdown and Contact Energy, taking notes on the discounts accumulated and how long it took to redeem their savings.
One savings master, who lives on a farm in Canterbury, redeemed a full tank of gas for just $8.48 after four weeks, saving a total of $73.50. Anne Thompson is a Llama farmer and part-time teacher and regularly redeems big discounts on her fuel by accumulating savings each month through her Contact Energy account, regular shops at Countdown, and frequent trips to Placemakers for farm supplies.
“I think most people would have no knowledge of being able to save money simply by using the card. My son is always impressed when I get a free fill,” says Anne.
Super savvy saver Catherine Olsen is a mother-of-two, from Palmerston North, and in just under six weeks, she accumulated $2.07 off a litre. When she filled up her vehicle, she saved $103.50, paying just $2.45 for 50 litres of fuel.
In a Lower Hutt suburb, retired local, Christine Thimbleby, redeemed her savings after a month and used the $35.29 she saved to buy a meal of Bluff oysters to enjoy with her husband overlooking the Wellington waterfront. A self-employed panel-beater in Auckland saved $84.52 through his discounts which were accumulated over five weeks, while Fraser Coulthard, a young warehouse manager in Christchurch, saved $73.50 on a 50-litre fill-up.
“When I redeemed my savings, the surprised attendant said ‘wow, well done’ and it made me feel good to save so much on fuel for the week,” says Fraser.
Speaking about the challenge and latest savings data, BP Communications & External Affairs Manager Leigh Taylor said it was clear BP customers valued New Zealand’s biggest fuel discount programme enormously.
“We are conscious that fuel can be a reasonable proportion of a household budget and belonging to the AA Smartfuel village is a great way for us to offer additional value to our customers. We’re really thrilled to see how much Kiwis have redeemed by simply swiping their AA Smartfuel cards. BP has been a proud partner of the AA Smartfuel programme since 2011, and in that time New Zealanders have redeemed more than $239 million in fuel savings at our sites,” says Leigh.
These everyday Kiwis understand how the AASF loyalty programme works and take simple steps to maximise their savings on fuel while changing none of their usual spending habits. The top tips that have been uncovered are:
• Fill up your vehicle in
increments of $40 and accumulate the fuel savings at the
pump – for example, you can get 12c off if you do two
separate transactions on regular 6c/litre discount days at
BP. Using this principle, you can get 20c off if you do two
transactions on special 10c/litre discount days at
• Get into the habit of accumulating rather than instantly redeeming.
• Bolster your savings by using the 1,300 AASF village partners such as Contact Energy, Countdown and the latest partner, ASB, to help accumulate your fuel savings.
• When you redeem your accumulated fuel discount, time it so that you can fill your tank up to the max (50 litres) and make the most of your savings.
• Link multiple cards across your family to increase the fuel discounts you accumulate – any cardholder can then redeem them.