Does your business have a handle on your customer support needs? Are you already running a good IT help desk that makes it easy for your customers to contact you to resolve issues? Do you have a help desk, but wonder if it’s really sufficient for all your needs?
While there are plenty of help desk solutions out there, you need a comprehensive solution that supports your customers first and foremost. Whether you already have a solution or you’re looking into it, here’s why you need to be selective about the IT help desk you choose.
1. You need on-point (and fast) customer service
In today’s world, customer service is king. If your customer service is sub-par, people will do business with your competitors who do have amazing customer service. Having a strong IT help desk solution will help you keep your customers by strengthening your customer support.
There are two factors that create on-point customer service: speed and results. A help desk will help your support team achieve both. By staying organized, your reps will be able to resolve issues more effectively and in a shorter period of time.
Customers want and expect to get support from businesses immediately; they’re not willing to wait long. After submitting a support request, 46% of all customers expect a response within four hours and 12% expect a response within fifteen minutes.
A strong IT help desk can help you meet these expectations by at least letting the customer know your reps are reviewing their support request and will respond within 24 hours. Coupled with a good support team, you may even be able to provide immediate support to your customers.
2. Ticket deflection is critical
One feature you may not be familiar with is ticket deflection, and it’s exactly what it sounds like – deflecting as many tickets from being created as possible. The fewer tickets that get submitted, the less overloaded your service reps will be, which will make them more effective with the tickets they do receive.
Deflection is a positive thing for both your business and customers. Not everyone who wants to submit a ticket actually needs to submit a ticket. With a good help desk solution, customers will be provided with self-help options in the form of links to your FAQ or knowledgebase. You’ll need to create these resources, however. If you do, you’ll have the advantage since only 28% of organizations offer customers a knowledge base.
Much of the time, these self-help options will satisfy their needs and they won’t need to open a ticket. However, if their needs aren’t met they can still open a ticket, which means they’ll get all the support they need.
3. Great customer service requires more than tickets
Providing amazing customer service requires more than just a ticketing system. There are applications that provide just a basic ticketing system, but you need more than that to provide stellar customer service.
Thankfully, the right IT help desk system is more than just a place for customers to open tickets. It’s a comprehensive system that supports communication between customers and service reps, and your whole customer service team as well.
With a comprehensive help desk system for communication, customer issues can be resolved much faster than through other means, like email support.
4. A strong IT help desk facilitates effective communication
To your customers, there’s nothing worse than having to repeat themselves each time they talk to a different service representative. The more someone has to repeat their story just to get help, the more frustrated they can become. Frustrated customers are harder to please, which ends up being a barrier to creating a high level of customer satisfaction.
A solid IT help desk system will make the customer’s initial issue visible to all reps working on their ticket and will have a feature that allows service reps to make notes about each customer.
Before responding to a ticket, service reps can review the initial inquiry and notes to get up-to-speed. This way, when they interact with the customer, they’re coming from a place of knowledge and the customer won’t need to repeat themselves.
Your help desk system matters
Supporting your customers requires using a strong IT help desk application that also supports your customer service representatives. The system you use can impact your business positively or negatively. An effective system will help you reps create satisfied customers, so make sure you choose your help desk system with intention.
Read the software reviews and request a demo for any application you decide to use. Make sure it meets your team’s needs and your customer needs at once.

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