Petdirect Expands With Two New Store Openings, Bringing More Savings And Services To Pet Parents

Tuesday, 12 August 2025, 9:18 am
Press Release: Petdirect

Petdirect is excited to announce the opening of two new stores this month and next, continuing its rapid expansion across New Zealand to serve pet parents even better. With the launch of our first South Island store in Tower Junction, Christchurch, and a new Auckland location in Mt Roskill, Petdirect is growing its retail footprint and offering Kiwi pet owners more ways to shop, save, and learn.

Looking ahead, Petdirect is already planning a Mt Wellington, Auckland, store for late 2025, along with two more exciting locations in early 2026. These additions further our commitment to bringing high-quality pet care products and services to communities across the country.

Tower Junction – Our First South Island Store
Opened: Monday 11 August
We’re thrilled to open our first South Island store in Tower Junction, Christchurch! To celebrate, we’re hosting a Grand Opening Weekend Sale from Friday 29 August to Monday 1 September, featuring amazing discounts on a wide range of pet products.

Mt Roskill – Expanding in Auckland
Doors Open: Monday 25 August
Our new store in Mt Roskill, Auckland, opens on Monday 25 August. Be sure to check out our Grand Opening Sale from Friday 19 September to Monday 22 September, with fantastic deals on pet food, flea treatments, and much more.

Pet Perks Member Pricing and Exclusive Benefits – In-Store and Online
At both new stores, customers can enjoy Pet Perks Member Pricing, offering savings of up to 15% every day on flea treatments and pet food. Members also earn Airpoints Dollars™ with every purchase, making it easier for pet parents to treat themselves while taking care of their pets. Petdirect’s curated range of high-quality products is handpicked to suit the needs of every pet parent.

Investing in an In-Store Experience
Unlike others in the industry trimming down staff in-store, Petdirect is committed to providing the best shopping experience. Our staff have undergone over 100 hours of PetSter University training, ensuring they are experts in pet care and equipped to provide valuable advice and insights to support pet parents at every step of their journey. Additionally, our stores feature DIY Dog Washes, making it convenient for customers to pamper their pets with an easy, self-service grooming solution. For even greater convenience, we offer a Dog Wash Subscription for just $49 per year, giving pet parents unlimited access to our DIY Dog Washes.

“We are keen to make our stores education centres,” says Aaron Waters, Head of Retail at Petdirect. “We believe that most pet parents want to do better by their pets, and our stores provide the perfect opportunity to support this. By investing in in-store staff training and offering an amazing range of curated products, we are giving our customers the tools and advice they need to provide the best care for their pets.”

A Growing Retail Presence for Pet Parents Nationwide
These two new store openings are just the beginning of Petdirect’s retail expansion. We’re excited to announce plans for two more exciting store locations in early 2026, bringing our pet-friendly services and savings to even more communities across New Zealand.

Why Choose Petdirect?

• Pet Perks Member Pricing: Save up to 15% on flea treatments and pet food every day.
• Earn Airpoints Dollars: Collect Airpoints with every purchase.
• Amazing Product Range: Shop curated products for your pets, carefully selected for quality and value.
• In-Store Experience: Expert staff with over 100 hours of PetSter University training, ready to provide advice.
• DIY Dog Washes: Convenient in-store service for your dog’s grooming needs.

Petdirect is committed to providing pet parents with a complete shopping experience, both online and in-store. Our mission is simple: to make pet ownership as enjoyable and stress-free as possible.

About Petdirect
Petdirect is New Zealand’s #1 Kiwi-owned pet supply retailer, offering a comprehensive range of products for cats, dogs, and other pets. With a focus on exceptional customer service, an expanding retail presence, and a commitment to helping pet owners provide the best care for their pets, Petdirect is the go-to destination for pet parents across New Zealand.

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