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Zespri Forecasts Strong 2025 Season Returns Reflecting Global Demand
Zespri has released its November forecast for the 2025/26 season with forecast per tray returns up for all fruit groups from the last forecast in August.
Forecast per tray returns for Zespri Green, Organic Green and Organic SunGold Kiwifruit now exceed the top end of the August ranges. At a per hectare level, record returns are now forecast for all fruit groups.
CEO Jason Te Brake says it’s been a strong season with a record crop of 215 million trays from New Zealand delivered to markets around the world.
“The forecast is positive news for our growers and reflects the continued global demand for Zespri Kiwifruit, which has been particularly strong in Europe and North America, with forecast returns also benefiting from marketing spend efficiencies and favourable foreign exchange gains.
“With just a few weeks of fruit left to sell, our in-market teams are focused on finishing the New Zealand season strongly and maximising the value we return to growers.”
Zespri will release its final forecast for the 2025/26 season in February.
2025/26 November OGR Forecast per tray and per hectare returns
Pools (Fruit Categories) | 2025/26 November Forecast Per Tray | 2025/26 August Forecast Per Tray | 2025/26 November Forecast Indicative Range Per Tray | 2025/26 August Forecast Indicative Range Per Tray | 2025/26 November Forecast Advertisement - scroll to continue reading
Per Hectare | 2025/26 August Forecast Per Hectare | 2025/26 November Forecast Indicative Range Per Hectare | 2025/26 August Indicative Range Forecast Per Hectare |
| Zespri Green | $9.65 | $9.10 | $9.40-$9.90 | $8.70 - $9.50 | $111,471 | $105,410 | $109,000-$114,000 | $101,000 - $110,000 |
| Zespri Organic Green | $13.03 | $12.38 | $12.80-$13.30 | $11.85 - $12.85 | $97,127 | $92,280 | $95,000 - $99,000 | $88,000 - $96,000 |
| Zespri SunGold Kiwifruit | $11.70 | $11.30 | $11.45-$11.95 | $11.00 - $11.80 | $182,538 | $176,670 | $179,000 - $186,000 | $172,000 - $185,000 |
| Zespri Organic SunGold Kiwifruit | $15.46 | $14.83 | $15.20-$15.70 | $14.30 - $15.30 | $176,777 | $169,448 | $174,000 - $179,000 | $163,000 - $175,000 |
| Zespri Green14 | $9.68 | $9.54 | $9.40-$9.90 | $9.15- $9.85 | $69,453 | $68,448 | $67,000 - $71,000 | $66,000 - $71,000 |
| Zespri RubyRed Kiwifruit | $15.88 | $15.76 | $15.65-$16.15 | $15.25 - $16.00 | $77,598 | $77,016 | $76,000 - $79,000 | $75,000 - $78,000 |
ABOUT ZESPRI
Zespri is 100 percent owned by current and former kiwifruit growers and has a global team of 900+ based in Mount Maunganui and throughout Asia, Europe and the Americas. Our purpose is to help people, communities and the environment thrive through the goodness of kiwifruit, and we work with 2,800 growers in New Zealand and 1,500 growers offshore to provide consumers with fresh, healthy and great-tasting Zespri Green, Zespri RubyRed and SunGold Kiwifruit. In 2024/25, we supplied 220.9 million trays (more than 795,000 tonnes) of kiwifruit to consumers in more than 50 markets, and recorded global operating revenue of NZ$5.14 billion.
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