Advantage & PowerDMARC Jointly Approved On NZ Government Marketplace To Deliver Future-Ready Email Security For Agencies

Advantage, one of New Zealand’s most established cybersecurity and managed service providers, is proud to announce its official approval as a supplier on the New Zealand Government Marketplace (Pae Hokohoko), delivering secure email management and authentication services in partnership with PowerDMARC, a global leader in email authentication and domain security. Both Advantage and PowerDMARC are now listed on the Marketplace, offering agencies a streamlined, compliant pathway to modern email security.

This milestone comes at a pivotal time for New Zealand’s public sector. With legacy SEEMail scheduled for decommissioning in 2026 and the Secure Government Email (SGE) framework mandating DMARC enforcement for all government domains, agencies are accelerating their transition to authentication-driven email security.

As one of only two managed services providers listed on the Marketplace, Advantage provides agencies with a unique, end-to-end solution – from implementation and ongoing support to compliance alignment and risk reduction. The approved supplier status means government organisations can engage Advantage directly, without the need for a lengthy tender process, streamlining procurement and accelerating time-to-value.

“Government agencies need a future-ready authentication ecosystem to protect citizen trust and defend against phishing and impersonation,” said Steve Smith, Auckland Regional Manager at Advantage. “Our Marketplace listing enables agencies to adopt DMARC, SPF, DKIM, BIMI, and related standards quickly and securely, with Advantage as their local partner for delivery and support.”

Through the partnership with PowerDMARC – now also listed on the Marketplace – Advantage delivers automated DMARC enforcement, visibility into unauthorised email sources, and robust defence against spoofing of agency identities. PowerDMARC’s platform secures email ecosystems for over 10,000 organisations worldwide, including governments and Fortune 100 companies, and is fully MSP/MSSP-ready with compliance certifications including SOC 2 Type 2, ISO 27001, and GDPR.

Agencies benefit from:

• Faster procurement and compliance alignment via Marketplace
• Automated DMARC enforcement to meet SGE requirements
• Transition support away from SEEMail
• Ongoing local expertise and support from Advantage
• Global best-practice technology from PowerDMARC

Together, Advantage and PowerDMARC are committed to helping New Zealand’s government agencies strengthen cyber resilience, modernise their email infrastructure, and build lasting trust with citizens.

About Advantage
Advantage is a leading New Zealand-owned cybersecurity and managed services provider, delivering innovative solutions to public sector and enterprise clients nationwide. As an approved supplier on Pae Hokohoko | NZ Marketplace, Advantage empowers agencies to adopt best-in-class email authentication and security, backed by local expertise and global technology partnerships.

About PowerDMARC

PowerDMARC is a leading provider of email authentication and domain protection services, offering comprehensive solutions including DMARC, SPF, DKIM, BIMI, MTA-STS, TLS-RPT, and hosted reporting with AI-powered threat intelligence. The platform secures email ecosystems for over 10,000 organisations across more than 100 countries, improving email security and deliverability.

© Scoop Media