Video | Business Headlines | Internet | Science | Scientific Ethics | Technology | Search

 


Media and communications skills workshop for scientists

Media and communications skills workshop for scientists

Scientists keen to develop their communication skills and contribute to discussion on science-related issues facing society have a valuable new resource to draw on.

The Science Media Centre is launching a national programme of media and communications skills workshops for scientists and researchers, expanding on the services it offers journalists and scientists when science hits the headlines.

The first Science Media SAVVY workshop will run over two days in Christchurch - 29-30 October 2012 -- and feature the support of Dr Mark Quigley, the 2011 Prime Minister's Science Media Communication award winner who was a key contributor of scientific commentary to the media in the aftermath of the Canterbury earthquakes.

Designed with busy scientists and researchers in mind, the workshops will focus on encouraging effective media engagement, building skills and confidence, and enabling scientists to navigate a range of media encounters with success.

There will be a particular focus on bridging the cultures of the newsroom and the research bench, with substantial involvement and feedback from working journalists as a unique strength of the programme, which will be rolled out in other major centres in 2012/13.

"In this age of rapid knowledge transfer, the modern scientist must be able to communicate quickly, effectively, and efficiently, using a variety of media channels to stay connected and stay relevant," says Dr Quigley, whose support has been instrumental in launching the programme.

"The importance of science communication has never been greater globally, and we hope that this short course will encourage and upskill New Zealand scientists, at all stages of their career, to become more engaged and effective science communicators."

Science Media Centre manager Peter Griffin, says the Science Media SAVVY programme was aimed at fostering confident science communicators across all areas of science.

"The media is hungry for science stories, but crucial to the success of science in the media are individuals like Dr. Mark Quigley and the late Sir Paul Callaghan who understand the media's needs and can articulate the science in an engaging way," says Griffin.

"This builds on our services like the scientific expert database we offer journalists access to, our rapid round-ups of expert commentary and the Sciblogs science blog platform, to help forge stronger links between science and the media".

Highlights of the workshop will include:

Newsroom tour and Q&A with a panel of print and broadcast journalists
Inspiration from examples of science done well in the media
Orientation to the changing media landscape
Practical exercises and feedback
Video-recorded practice interviews
Advice on handling controversy, uncertainty and risk
Tips for preparing for print and broadcast media
'Pitch' session to local and national media -- an opportunity to put new skills to the test

For more information, or to apply for a place on the inaugural 'Science Media SAVVY' two-day training session and skills workshop, 29 - 30 October 2012 in Christchurch, please see the SMC website:

http://www.sciencemediacentre.co.nz/science-media-savvy/

ENTRIES CLOSE MON 17 SEPTEMBER 2012 AT 5 PM

Please note: Participation in the inaugural workshop will be limited to residents of the Canterbury region, whose course attendance will be fully subsidised.

If you live in another region of New Zealand and would like to register your interest in applying for a future workshop in your area, please contact the Science Media Centre at
smc@sciencemediacentre.co.nz

ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

China Shopping: NZ-China FTA Upgrade Agreed Among Slew Of New Deals

New Zealand Prime Minister Bill English and China Premier Li Keqiang signed off a series of cooperation deals spanning trade, customs, travel and climate change and confirmed commencement of official talks on an upgrade to the nine-year old free-trade agreement between the two countries. More>>

ALSO:


Media: TVNZ Flags Job Cuts To Arrest Profit Decline

Chief executive Kevin Kenrick said the changes were aimed at creating "a sustainable future video content business for TVNZ in an ever-changing media market." More>>

ALSO:

Reserve Bank: Wheeler Keeps OCR At 1.75%

Reserve Bank governor Graeme Wheeler kept the official cash rate unchanged at 1.75 percent, as expected, and reiterated his view that the benchmark rate doesn't need shifting for the foreseeable future. More>>

ALSO:

Trade Plans: Prime Minister's Speech To International Business Forum

"The work to improve public services, build infrastructure, and solve social problems is possible only because we have enjoyed sustained, solid economic growth. A big reason for that is the Government’s consistent agenda of economic reform, and our determination to open up more opportunities for trade with the world." More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
Sci-Tech
Search Scoop  
 
 
Powered by Vodafone
NZ independent news