AdviceFirst acquire the business of STEP Financial

MEDIA RELEASE

Friday, 5 October 2012

AdviceFirst is pleased to acquire the business of STEP Financial

Services National financial advice company AdviceFirst Limited is pleased to announce it has acquired the business of STEP Financial Services, the Kapiti based adviser business.

AdviceFirst General Manager Jeff Franks says bringing on board the team from STEP is a positive and significant step in further developing the business’s growth strategy.

“The opportunity to join with STEP reaffirms our growth strategy to connect with even more Advisers to use our experience and expertise to help more Kiwis achieve their financial goals.”

“The STEP team has an excellent reputation in Kapiti and the wider Wellington region based on providing the best advice solutions to its customers. We believe that our shared values and aspirations will prove a winning formula for our clients.”

STEP Principal Murray Pierce echoes that sentiment saying, “The time is right to become part of the AdviceFirst network and leverage the capabilities of one of New Zealand’s leading professional financial advice businesses, to further enhance our client offering and create significant and long-term value for our customers.”

The acquisition further reinforces the AdviceFirst business offering in the Wellington region, with two existing offices in the Wellington CBD and Lower Hutt.

The AdviceFirst group had its early beginnings in 2008, and now has 69 employees servicing over 30,000 clients across 5 regions. AdviceFirst provides a full range of financial advice services including insurance, investment, financial lending and superannuation.

To find out more about the merger customers are encouraged to visit www.advicefirst.co.nz/step-financial.

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