Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Tourism funding cuts will harm Tasman economy

Tourism funding cuts will harm Tasman economy

The Tasman District’s economy will be harmed if the council withdraws funding for Nelson Tasman Tourism, the Tourism Industry Association New Zealand (TIA) says.

Visitors spend almost $500,000 every day in the Tasman District – at least $181 million a year. This spending is spread across many sectors, including accommodation, retail, restaurants and cafes, petrol stations and supermarkets.

More than 3000 people are employed in tourism-related jobs across the Nelson Tasman region.

These returns far outweigh the investment the council makes in marketing the region to visitors via Nelson Tasman Tourism, TIA Policy and Research Manager Simon Wallace told the council at a workshop today.

“Tourism is a hugely important contributor to the economic wealth of the Tasman District. But there is no guarantee that visitors will continue to come in their current numbers if Nelson Tasman Tourism’s marketing efforts are diminished,” Mr Wallace says.

Individual tourism businesses market their own operations but Nelson Tasman Tourism provides overall regional marketing that will be lost if council funding is cut, he says.

Where regional tourism organisations like Nelson Tasman Tourism have been downsized or closed down, there have been negative impacts on the local industry, while strong RTOs make a measurable difference to visitor numbers, Mr Wallace says.

He notes that Tasman Mayor Richard Kempthorne has recently returned from China where he found strong potential for exports from his region.

“Chinese visitors are New Zealand’s fastest growing visitor market and they too can earn significant foreign exchange for the Tasman region. Not only that, they can be ambassadors for the region’s produce and attractions when they return home. The Tasman District should not ignore their potential,” Mr Wallace says.

ENDS


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Media: Julian Wilcox Leaves Māori TV

Māori Television has confirmed the resignation of Head of News and Production Julian Wilcox. Mr Maxwell acknowledged Mr Wilcox’s significant contribution to Māori Television since joining the organisation in 2004. More>>

ALSO:

Genetics: New Heat Tolerant Cow Developed

Hamilton, New Zealand-based Dairy Solutionz Ltd has led an expert genetics team to develop a new dairy cow breed conditioned to thrive in lower elevation tropical climates and achieve high milk production under heat stress. More>>

Fractals: Thousands More Business Cards Needed To Build Giant Sponge

New Zealand is taking part in a global event this weekend to build a Menger Sponge using 15 million business cards but local organisers say they are thousands of business cards short. More>>

Scoop Business: NZ Net Migration Rises To Annual Record In September

New Zealand’s annual net migration rose to a record in September, beating government forecasts, as the inflow was spurred by student arrivals from India and Kiwis returning home from Australia. More>>

ALSO:

Scoop Business: Fletcher To Close Its Christchurch Insulation Plant, Cut 29 Jobs

Fletcher Building, New Zealand’s largest listed company, will close its Christchurch insulation factory, as it consolidates its Tasman Insulations operations in a “highly competitive market”. More>>

ALSO:

Scoop Business: Novartis Adds Nine New Treatments Under Pharmac Deal

Novartis New Zealand, the local unit of the global pharmaceuticals firm, has added nine new treatments in a far-ranging agreement with government drug buying agency, Pharmac. More>>

ALSO:

Crown Accounts: English Wary On Tax Take, Could Threaten Surplus

Finance Minister Bill English is warning the tax take may come in below forecast in the current financial year, as figures released today confirm it was short by nearly $1 billion in the year to June 30 and English warned of the potential impact of slumping receipts from agricultural exports. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand

Mosh Social Media
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news