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Wooly Walls New Dream for Telco Dealmaker

12 March 2011

Wooly Walls New Dream for Telco Dealmaker

A prominent figure in the hi-tech sector, former CallPlus shareholder and managing director Martin Wylie, has put together a new investment group and finalised its first deal, purchasing the fast growing Eco Insulation Group of companies.

Eco, with franchised operations throughout New Zealand, is a leader in the supply and installation of insulation, specialising in unique green products using planet-friendly locally-sourced sheep’s wool insulation products. The company has seen huge growth in revenue in the last three years.

Wylie has teamed up with entrepreneurs Steve and Debra Gillette to purchase the Albany-based business, which is launching several exciting new-age insulation product streams and is exporting natural wool insulation products into the demanding Asian market.

Wylie is also pleased to advise that Eco is the launch supply and installer for EarthWool™ in New Zealand. EarthWool™ is the revolutionary new glasswool insulation range from German based Knauf Insulation. EarthWool™ is made using recycled glass bottles and utlising Ecose® Technology with no added formaldehyde or artificial colours.

Bricks and mortar is a new direction for Wylie, who has been at the centre of some of the country’s biggest telco deals including as Telecom’s company secretary, running and selling the ISP Ihug and leading Callplus during a period of fast growth that saw it named the ISP of the year in 2009.

Wylie said he was attracted to the insulation sector because it is poised for huge technological innovation and growth in sustainable energy efficiency products. It would play a key role in New Zealand meeting our ambitions to improve our energy efficiency targets, Wylie said.

But he also saw a huge opportunity to improve the life and health of New Zealanders.

“There are one million homes in New Zealand which are inadequately heated and insulated. It is making New Zealanders sick,” Wylie said.

“Eco Insulation is committed to environmentally friendly energy efficient solutions for New Zealand. We can make a difference.”


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